Zero to Hero: Build Your Online Business with WordPress
3.7 (11 ratings)
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Zero to Hero: Build Your Online Business with WordPress

Learn How to Create Your First Website, Blog with WordPress, Market & Grow your Internet Business…
3.7 (11 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,526 students enrolled
Created by Cody McKibben
Last updated 11/2013
English
Current price: $10 Original price: $20 Discount: 50% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 11 hours on-demand video
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • In this course, we will take you by the hand, step-by-step through over 11 hours of training to help you become acquainted with the world of Content Marketing, Blogging, Social Media, and how they are creating a New Economy
  • Over 130 video lessons that will SHOW YOU exactly how to purchase your first domain name, build your own website, get set up with all the right (inexpensive) technology that you need to do business on the web, and how to market yourself online
  • In-depth modules that will start from scratch and take you deep into building a website with WordPress, learning Advanced Blogging Tactics, how to use Search Engine Optimization (SEO), Link Building, Email List Autoresponders, and Social Media, How to Start Making Money with your Blog and much more…
  • Get hands-on, guided experience with WordPress, Google Analytics, Thesis Theme, Wishlist Member Pro to build membership sites, AWeber for email marketing, Google Adsense, Clickbank, Feedburner, Commission Junction, Twitter, Facebook and more…
  • Fully detailed, step-by-step tutorials for domain name registration, web hosting, DNS, FTP, cPanel, WordPress plugins and themes, backups, comments, analytics tracking, keyword tools and keyword research, SERP rankings, email autoresponders, social media sharing, Facebook apps and more…
View Curriculum
Requirements
  • Bring a computer, an internet connection, a willingness to follow along with detailed video tutorials, and an open mind ready to learn and experiment!
Description

"Cody's course covers everything you need to start building a kickass online business." –Scott Britton

"Cody is a pro. This course is detailed, actionable and comprehensive. Thanks for getting me up and running." –Christian Martin

"Everything you need to know about Wordpress from the Master." –John Bardos

-----

Do you want to break into online business? By now you probably know that getting a website up and earning your first steady income on your own two feet can be very difficult as someone non-technical.

It can be damn disempowering, and I've seen it hold back WAY too many people for way too long…

But today I want to help by giving you a straightforward, step-by-step blueprint that will guide you from LITERALLY step 0 to having your OWN website, blog, and income-generating potential at your fingertips.

If you're a professional who takes what you do seriously… a subject expert who wants to make something more of your life… you have the "Linchpin" mentality and want to become an authority in your field… or even someone who wants to build your own "Lifestyle Business" so you can simply spend more time with the people you care about and enjoy your life… but you're struggling with finding the right tools, learning how to code, failed attempts at hiring developers or outsourcing…

  • You know the challenge of being a pioneer in your field but being held back by the exponential rate of change in technology.
  • You know you could earn the recognition you deserve if only given the chance.
  • And you want to have more control over your time, and be able to make money doing something meaningful…

Well let me give you the missing pieces. Zero to Hero is a comprehensive video tutorial course that will give you all the training you need to get started with a lucrative new career online… as a full-fledged card-carrying member of the New Economy, giving you a platform to build your brand and become an authority in your industry, and access exponentially more clients around the globe.

Our video lessons will SHOW YOU exactly how to purchase your first domain name, setup web hosting, DNS, how to work with FTP, cPanel, WordPress plugins and themes, backups, comments, analytics tracking, keyword tools and SEO research, SERP rankings, email autoresponders, social media sharing, Facebook apps and more…

===== Let us help you learn ALL the essential skills to… =====

  1. Build your first website…
  2. How to leverage WordPress, and other free and inexpensive tools to get your message out there to the world…
  3. Learn how to broadcast your ideas far and wide, cultivate an audience and build community around your business…
  4. Develop what very well may become your most valuable asset EVER - an email list of subscribers who care about what you have to say…
  5. Uncover previously undiscovered ideas and opportunities, and target what you have to offer with unrivaled power through understanding the basics of Search Engine Optimization practices…
  6. Discover several simple ways to start earning a basic income from your website from its early days, and ensure you see a return on your investment of time from the beginning…
  7. All the basics about engaging with people on social media - potential customers, readers, partners, etc.
  8. Have more control and flexibility over your content online…
  9. Understand the basics of techie jargon when you need to communicate your ideas to freelancers, outsourcers or employees…
  10. And LOTS more…

Get hands-on, guided experience with WordPress, Google Analytics, Thesis Theme, Wishlist Member Pro to build membership sites, AWeber for email marketing, Google Adsense, Clickbank, Feedburner, Commission Junction, Twitter, Facebook and more…

ALL of this and more, explained in plain language that you can understand, and easy-to-follow and implement video guides that show every single step of the way to guide you to greater success!


"Every first-time entrepreneur should take this course." –twentysomething serial entrepreneur Jun Loayza

"A MUST for any Internet Marketing novice!" –Shawn Rill


Over 130 lectures and 11 hours of content that will take you by the hand, every step of the way through getting started with your first domain name, all the Internet Business Basics you need to learn, using and building with WordPress step-by-step, Advanced Blogging Tips and Tactics, SEO and Link Building, Email List Building, Social Media Marketing, and Making Money with your Blog…

===== But Cody, why should I listen to you?? =====

I taught myself XHTML, CSS, and PHP and have been building websites professionally since 2006.

I quit my office job as an Administrative Assistant in 2007 to pursue my side gig full-time. I started from scratch with web design (I had no formal education in technology OR design) and grew and built it to the point where I could move abroad and travel the world FULL-TIME… and have since built an online community with my sites Thrilling Heroics and Digital Nomad Academy where I get to help others achieve similar success through marketing consulting, helping small businesses with their product launches online, personal career coaching and mentoring, and simply writing and sharing my passions with the world!

I literally started with less than a thousand dollars in my bank account and now I've worked with hundreds of amazing people, been a part of dozens of empowering and fun projects, I've coached and directly helped dozens of people to start new businesses and new lives as self-employed successes… and I've lived in 5 countries around the globe along the way! :)

===== Don't just take my word for it… Here's what some of my students say =====

"Seems I owe you a decent gin at least as reading your site has led me to getting a few small businesses together for myself."

–David McGrail


"Cody my man, you have been a freaking ANGEL sent right from heaven to me bro and I'm not kidding about it."

–Sergio Felix


"I have to tell you, you have opened my eyes to what is possible and our life will never be the same again. I now have a strong foundation and am concentrating on what I believe will be some monumental wins in the next year. When I started out, the online business world seemed like a murky, incongruent, frustrating mess. Now, I can see a very bright light at the end of the tunnel." –Tim Juliussen


"Cody McKibben is amazing. An inspiring entrepreneur/world traveler and blogger who has helped me a ton with pursuing my passions. A great person to follow, especially if you want to enter into the blogging world, start your own business and lead an unconventional life where you're following your passions and are your own boss." –Emelina Minero


"Cody McKibben isn’t your ordinary freelancer."

"Cody started out as a typical person with a regular job who decided to leave all of that behind him, including his native country, the US. He’s been doing this for the last five years and now he helps other people understand the benefits of a digital nomad lifestyle and achieve their dreams of escaping the shackles of living in one place and being bound by a 9 to 5 job."

"Cody is on a mission to show people how to lead different lives and break free from the traditional working routine." –Transitions Abroad

"He’s an archetype of the digital age and the never-before-possible lifestyle opportunities that the internet provides." –Nicholas Tart, 14clicks


===== Please Check Out the HUGE Amount of Content Inside This Course Below! =====

Look through all the curriculum below (there are several FREE example videos!) and the many reviews in the sidebar…

Over 130 step-by-step video tutorials, in 5 modules, PLUS 3 Bonuses:

  1. Bonus 1: Introduction to Making Money with Your Blog
  2. Bonus 2: List Building Tips with AWeber
  3. Bonus 3: Social Media Marketing with Twitter & Facebook
Who is the target audience?
  • Anyone who has EVER pulled their hair out after failed attempts at hiring developers or had NIGHTMARE stories about outsourcing their website development and marketing!
  • Professionals who take what they do seriously and want to go freelance or gain more credibility and recognition by building an online presence
  • Anyone who wants to become an authority in their field… but lacks the technical knowledge to take full advantage of the opportunities presented by the Internet…
  • Established experts who want to make something more of their careers… and be able to make money doing something meaningful
  • DIYers and anyone who wants to build their own "Lifestyle Business" so they can simply spend more time with the people they care about and enjoy life… but are struggling with finding the right tools, learning how to code, and the thousands of things you have to learn to do it all yourself…
  • Anyone who wants to create a web-based business but is held back by a limited understanding of the Internet, technology, marketing, or jargon…
  • Have a team of employees or virtual assistants you need to train? Buy this course once and use it as many times as you like!
Students Who Viewed This Course Also Viewed
Curriculum For This Course
139 Lectures
11:10:11
+
Intro
1 Lecture 00:29

Welcome to the course!

Intro
00:29
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Internet Business Basics
24 Lectures 01:16:20

The first thing you need is a domain name. There are many domain registras where you can purchase a domain name from. This video will walk you through how to purchase a domain name from GoDaddy.com. I also like to use Namecheap.com.

Recommended Domain Registrars:

Preview 05:34

Next, you’re going to need a hosting provider to host your webpages. This video will show you how to obtain a hosting provider from Hostgator – a popular and affordable hosting provider.

Recommended Web Hosts:

Preview 05:13

Once you’ve obtained a domain name and signed up for a webhost, its time to link them together so that when someone types your domain name into their browser, they will access the files on your web hosting provider.

Recommended Domain Name Registrar:

How to Change Your DNS in GoDaddy and Namecheap
01:47

Step-by-step tutorial on how to link your Namecheap domain name to your web hosting provider.

Recommended Domain Name Registrar:

Namecheap.com

How to Change Your DNS in Namecheap
01:14

Just to make sure you're paying attention…

Pop Quiz!
1 question

The next few videos will show you how to transfer webpages and other files that you create on your computer to your webhost. We are using Filezilla as the FTP software in this example because it is a free software and works with both Windows and Macs. Almost all the other FTP software will work in the same way.

Here is a step-by-step video on How to Download & Install Filezilla.

Recommended FTP Programs:

How to Transfer Files To Your Webhost (FTP)
03:07

Here is a step-by-step video on How to Connect to Your Webhost with Filezilla.

Recommended FTP Software:

How to Connect Your Webhost with Filezilla
04:15

Here is a step-by-step video on Managing Your Files with Filezilla.

Recommended FTP Software:

Managing Your Files with Filezilla
03:26

The cPanel dashboard provided by your web host is the way you manage your website. cPanel allows to you create email accounts under your domain, manage files, install applications like WordPress and forums and a host of other options.

Access to cPanel:

The access to your cPanel is provided by your web host after your sign up.

Typically, you will get an email with the URL to access your cPanel, a username and a password. In that same email, you should also be provided with a default FTP account and password.

If you need assistance with your cPanel access, contact the support center from your web host.

Preview 02:13

Having an email address with your own domain like yourname@yourdomain.com is a lot more professional than using free email services like Gmail. This video series will show you how to set up and manage email accounts under your own domain name.

Here is a step-by step video on Creating Email Accounts in cPanel.

Creating and Managing Email Accounts in cPanel
02:18

Here is a step-by-step video on Checking Your Webmail in cPanel

Checking Your Webmail in cPanel
01:59

Here is a step-by-step video on How to Block Spam with Spam Assassin in cPanel

Blocking Spam with Spam Assassin in cPanel
02:37

Here is a step-by-step video on Setting Up Autoresponders in cPanel

Setting Up Autoresponders in cPanel
03:25

cPanel has a built in File Manager that allows you to manage files between your computer and your web host. The functions of the File Manager is the same as your FTP Software like Filezilla. However, if you are familiar with File Manager in cPanel, you can manage your files directly on any computer without needing to download FileZilla first.

Here is an Introduction to File Manager in cPanel.

Managing Files with File Manger in cPanel
04:11

Here is a step-by-step video on Compressing Files with File Manager in cPanel

Compressing Files with File Manager in cPanel
02:51

Show us you've been following along (or at least that you can test out of this section!)

Pop Quiz!
1 question

Here is a step-by-step video on Editing File Permissions with File Manager in cPanel

Editing File Permissions with File Manager in cPanel
02:05

Here is a step-by-step video on Uploading Files with File Manager in cPanel

Uploading Files with File Manager in cPanel
02:48

There may be times when you want to engage a freelance coder to work on your websites. In such a case, you want to allow limited access to your web host but not give away your main FTP account. This video will show you how to create and manage FTP accounts to allow other users to access your web host.

Managing FTP Accounts in cPanel
04:03

This video shows you how to change the file index settings in cPanel to prevent unauthorized access to the files in the folders on your web host.

Protect Your Folders With File Index in cPanel
03:51

If you wish to install certain hosted applications like WordPress or user forums, you may be required to install a MySQL database and use the database name, user login and password to complete the installation of your hosted application.

This is actually a very simple thing to do and this video will show you how. Now you never need to worry about getting a programmer to install hosted software on your web host.

Creating a MySQL Database in cPanel
03:23

This video shows you how to create password protected directories on your web host. Once a directory is protected, when someone tries to access any link to a file inside this directory, they will need to enter a username and password in order to proceed.

Creating Password Protected Directories in cPanel
03:11

Affiliate links normally contain the product purchase page together with an appended affiliate identifier. These links are very obvious and users can sometimes bypass your affiliate link by just copying the non-affiliate portion of your link. This video shows you a simple way to hide your affiliate links by using a redirect link that you can create using cPanel.

Cloaking and Redirecting Links in cPanel
04:03

If you have a lot of content on your website, a sub-domains can help you to segregate the content within your main domain. For example, you could create a sub-domain like http://blog.yourdomain.com to link to all your blog content. This gives you a short URL that your site visitors will intuitively understand is a separate section within your website.

Creating Sub-domains in cPanel
02:17

An addon domain allows you to host several domain names within a single web hosting provider. Many web hosts like Hostgator and BlueHost allow you to host unlimited number of addon domains within a single hosting account. Mind you, these domains will share the bandwidth of your hosting package.

Typically, I would have one main domain and add many addon domains as my business grows. When a particular domain starts getting a lot of traffic, I would then purchase additional hosting to cater for it.

Creating Add-on Domains in cPanel
03:14

The cPanel Backup Wizard allows you to backup your entire content in your web hosting account. This backup will save your WordPress blog, your email settings and emails, all directories and files inside your account as well as your MySQL databases as well. This is very useful to keep a complete copy of your website in case something goes wrong and also if you need to migrate to another hosting provider for example.

How to Backup and Restore Your Website in cPanel
03:15
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Wordpress Step-by-Step
29 Lectures 01:54:04

In this video, you are going to learn how to automatically install WordPress on your own domain. Fantastico or the similar Simple Scripts will be the way you install new WordPress blogs on 99% of all cases. But just in case, we’ve also provided step-by-step lessons to manually install WordPress on your domain in the next lesson.

Installing WordPress Automatically Using cPanel
03:41

In this video, we’re going to show you how to install WordPress manually using FTP. As mentioned before, you will almost never need to do this but its worth while learning. You may need to do a manual installation in case your website has been corrupted or hacked. In such as case, you will use the principles found here to selectively replace the affected WordPress files on your web host.

Continue to the next lesson for Part 2 of How to Install WordPress Manually Via FTP

Resources:

Always get the latest version of WordPress at http://wordpress.org/download/

Preview 03:38

A continuation from the last video of our step-by-step guide to Installing WordPress Manually Via FTP

Resources:

Always get the latest version of WordPress at http://wordpress.org/download/

Installing WordPress Manually (part 2)
06:21

WordPress has a comprehensive contextual help documentation built-in. This means, you can access the support documentation on the sections you need it most. This video shows you how to access the help files as you begin to explore and get familiar with this platform.

For further help:

WordPress Codex

How to Use the Built-in WordPress Help
01:24

Every time you install a new WordPress blog, its comes standard with example pages, posts and comments. This video shows you how to get rid of these unnecessary files so that you have a clean slate to build from.

Cleaning Up a New WordPress Installation
01:53

WordPress is a content management system. When you create a new post or page, it will automatically give the page a name. By default, its a sequential number which does not give the reader much information and is also not ideal for search engines to identify the post or page content.

So one of the first and most important things to do before you start building content is to tell WordPress how it should name the links to your posts and pages. The ideal setting is to default the name to the post or page title.

How to Change Your Permalink Structure
03:47

The WordPress dashboard is the most common page you will see on your blog. The good folks at WordPress have created many options to allow you to layout all the dashboard sections and controls so that you can customize it to suit your needs.

Customizing Your WordPress Dashboard
03:52

Exciting! You’ve come this far. It’s time to start creating some content to make your mark on the blogosphere! This video will show you how to make a blog post.

How to Create A New Post in WordPress
05:53

You can use pages to create an “about me” page, a "contact" page and even static front pages.

Pages can be used to create almost any kind of webpage for your website. From sales letters to opt-in forms and some Wordpress themes allow you to create very specialized pages like membership pages or image galleries.

How to Create A New Page in WordPress
03:46

This video will show you how to create hyperlinks in your posts and pages.

How to Create Links in Posts and Pages
02:12

A featured image will appear on the blog home page and summary pages beside each posts to make it more attractive. Previously, only premium WordPress themes allowed you to create a featured image for each blog posts. Now WordPress has incorporated the featured image and most of the latest WordPress themes would have the option to upload and define a featured image for each post.

How to Create a Featured Images for Your Posts
02:09

Blogroll links are a set of links on the sidebar on your blog. In the past, blogroll links was a way to link to friends or other useful websites. Cross linking with other related blogs helps to boost your search engine rankings. This video shows you how to add blogroll and any other category of links to your sidebar widget.

Preview 06:01

Before you move on, let's check your skills…

Now that you've come so far, make sure you actually add a few links to your blogroll. Add a link to your favorite website, blog or news site! Add a few.

And if you like this course so far, you can show your appreciation by also adding a link to my blog Thrilling Heroics too. You can copy and paste the URL here if you want - it's http://www.thrillingheroics.com/

Done? Alright…

Homework: Add a Few Links to Your Blogroll
1 question

WordPress allows your readers to interact with you through post comments. This video will show you how to manage comments as well as set the rules for how your WordPress blog handles user comments.

This step-by-step video will show you How to Manage and Reply to Post Comments

How to Manage User Comments on Your Blog
03:29

This step-by-step video will show you How to Set the Comments Policy or Rules for your Blog

How to Set the Comments Policy on Your Blog
06:40

Adding attractive and relevant images to your blog posts will increase the readership and overall perception of your blog. This video shows you how to add images to your posts and to format them to suit your blog post.

How to Add Images to Your Blog Posts
06:22

One of the most powerful features of WordPress is ready-access to a massive directory of WordPress plugins. These plugins allow you customize and enhance the performance of your blog by adding one or more of these plugins. These videos will show you how to browse, install and upgrade these WordPress plugins.

This video will show you How to Install WordPress Plugins Automatically

You can browse all the available WordPress plugins directly from your WordPress dashboard. Alternatively, you can also visit the WordPress plugins page and download the files directly so that you can install them manually.

How to Install and Manage Worpress Plugins
04:49

This step-by-step video will show you How to Upgrade WordPress Plugins Automatically

Resources:

WordPress Plugins repository

How to Upgrade WordPress Plugins Automatically
01:49

This step-by-step video will show you How to Install WordPress Plugins Manually

Resources:

WordPress Plugins repository

How to Install WordPress Plugins Manually
03:58

Just as with plugins, the other great thing about WordPress is the plethora of ready-made WordPress themes. From the massive list of free themes on WordPress to the thousands of paid premium themes out there, you are sure to be able to create a blog to suit your purpose.

These next few videos will show you how to browse, install and upgrade the various WordPress themes.

You can browse all the free WordPress themes directly from your WordPress dashboard. Alternatively, you can also visit the official WordPress Themes page and download the files directly so that you can install them manually.

How to Install and Upgrade Worpress Themes
05:23

This step-by-step video will show you How to Upgrade WordPress Themes Automatically

Resources:

Official WordPress Themes Repository

How to Upgrade WordPress Themes Automatically
03:18

There are MANY themes around the web made for WordPress - both for free and premium paid themes. This step-by-step video will show you How to Install WordPress Themes Manually.

Resources:

How to Install WordPress Themes Manually
04:51

Alright let's get serious now!

Follow the instructions from the previous lesson and upload and apply a new theme to your WordPress blog. You can either find a unique theme in the official WordPress theme directory, or you can practice with my Thrilling Theme (details here | free download here).

Then upload it to your new WordPress site and change your design to the new theme under the "Appearance" section in your dashboard menu.

Put What You've Learned to the Test!
1 question

WordPress allows you to create custom navigation menus in the “Menus” section in the “Appearance” tab of your WordPress Dashboard. However, these menus can only be applied in so far as your chosen theme supports it. We recommend you find a theme that gives you several options to maximize the custom menu feature in WordPress.

This video will show you how to customize the navigation menu on themes that support custom menus.

How to Customize Your Theme’s Navigation Menu
03:41

Most WordPress themes (the good ones anyway) will allow you to easily customize certain aspects of the theme. These controls are either found under the “Appearance” tab or on a dedicated theme tab in your WordPress Dashboard. This video shows you an example of how to modify the default theme that comes with your WordPress installation.

Resources:

How to Customize Your WordPress Theme
05:56

WordPress widgets allow you to drag and drop page elements to your WordPress sidebar without needing to touch any of the blogs code. This video will show you how widgets work and how to customize the sidebar of your WordPress blog.

How to Use WordPress Widgets for your Blog Sidebar
03:32

You may wish to add users to your blog and set their level of access. For example, you may have frequent guest blogger who post on your site and you wish to have the post properly credited to the author. Or you may allow temporary admin access by a freelancer to make changes to your blog. This video will show you how to add, delete and manage additional users to your blog.

How to Add Users to Your WordPress Blog
03:42

As you begin to get more traffic to your blog, you will inevitably be faced with the task of dealing with comment spammers. Fortunately, there are many options and plugins that can vastly reduce the amount of spam your blog receives.

Using Akismet and Managing Blog Spam
03:04

This step-by-step video will show you how to Use Comment Policy to Minimize Spam

Using Comment Policy to Minimize Spam
04:30

Whenever there are new versions of WordPress, you will see a notice at the top of your WordPress Dashboard. It’s recommended to always have the latest version of WordPress, especially if there have been security enhancements. The only reason you would not upgrade or choose to defer it until the next version is if your themes and plugins are not compatible with the new version and the additional features in the new version are not necessary for your blog.

This and the following video will show you how upgrade your blog automatically via the WordPress Dashboard or manually via cPanel. Again, for most users, the automatic upgrade is the recommended route and the manual upgrade is provided here for reference only.

How to Upgrade Your WordPress Blog
01:55

This step-by-step video will show you how upgrade your blog manually via cPanel. Again, for most users, the automatic upgrade (demonstrated in the previous lesson) is the recommended route and the manual upgrade is provided here for reference only.

Upgrading Your WordPress Blog Manually Via cPanel
02:28
+
Advanced Blogging Tips Part 1
11 Lectures 42:36

By default, the home page of your WordPress blog is a summary of all your latest blog posts. This video shows you how you can create a custom welcome page and set that as the home page of your blog.

Resources:

Visit Thrilling Heroics or Digital Nomad Academy to see examples of how I use static WordPress pages as my front pages.

How to Create a Static Front Page for Your Blog
04:11

Gravatars.com is another company by the group that created WordPress. It allows you to dynamically add profile pictures to be placed beside the usernames of you and your readers in comments or wherever your WordPress theme allows. This video will show you how to create a free Gravatar account and manage your profile picture in your blog dynamically.

Create a free account at www.Gravatar.com and upload your profile pictures to be used on the web.

Getting and Using Gravatars On Your Blog
04:05

Just so we know you're not sleeping in class…

Pop Quiz!
1 question

Google Analytics is a free website statistics tracking service offered by Google. Installing a Google Analytics tracking code on your WordPress blog allows you to get very detailed in formation about the traffic to your blog. The next few videos will show you how to install the Google Analytics tracking code to your WordPress blog and explain how to analyze the main traffic data in your analytics report.

Create a free account Google Analytics account here: Google Analytics Sign Up

Setting Up Google Analytics for Your Blog
04:55

This step-by-step video will show you How to Analyze Your Blog Traffic With Google Analytics

Create a free account Google Analytics account here: Google Analytics Sign Up

Analyzing Your Blog Traffic With Google Analytics
07:21

Feedburner is another free tool from Google that allows you to easily syndicate your blog content. Feedburner will take your default RSS feed and allow you to create enhancements so that it can be easily accessed on the web. The next several videos will show you how to setup and manage Feedburner for your blog.

Here you will learn How to Create a Feedburner Feed.

Resources:

Using Feedburner to Syndicate Your Blog Content
04:11

This step-by-step video will teach you How to OptimizeYour Feedburner Feed:

Resources:

Optimizing Your Feedburner Feed
05:24

This step-by-step video will teach you How to Redirect Your Default Blog RSS to Feedburner

Resources:

Redirect Your Default Blog RSS to Feedburner
02:37

This step-by-step video will teach you How to Add the Feedburner Subscribe by Email Option to Your Blog.

Resources:

Add the Feedburner Subscribe by Email Option to Your Blog
02:17

Blogger.com is a free hosted blog service provided by Google. This video will show you how to migrate your blog content from Blogger.com to your own self-hosted WordPress blog.

Importing Content from Blogger.com
02:52

As an advanced blogger, there may be times when you wish to move all the content of your blog to another blog. Maybe because you are changing domains or if perhaps you just want to merge the content of two blogs together into one. This video show you how to export all the content from one WordPress installation to another.

Moving Content From One WordPress Blog to Another
02:54

If you have moved or merged a blog, you may wish to permanently delete the older version so that your new blog is not penalized by search engines for having duplicate content.

Permanently Delete a WordPress Blog Using cPanel
01:49
+
Advanced Blogging Tips Part 2
17 Lectures 01:47:42

There may be times when you would want to insert an audio (mp3) file into your posts or pages. For example, you could add audio testimonials left by your clients, have an audio sales letter or an audio welcome message or if you wish to embed a recorded podcast or interview in your blog post or page.

This video will show you how to add a highly customizable plugin called Audio Player for embedding audio content to your blog.

Resources:

Link to the free Audio Player Plugin

Inserting Audio Content into Your Blog Posts
05:58

This step-by-step video will show you how Customize the Audio Player Plugin.

Resources:

Link to the free Audio Player Plugin

Customizing the Audio Player Plugin
05:04

This and the following video will show you how to add a highly customized contact form to your WordPress blog. This allows users to send emails to you without exposing your email to spammers.

Resources:

Contact Form 7 plugin

How to Add a Contact Form to Your WordPress Blog
03:23

This video is a continuation of how to use the Contact Form 7 plugin to add a contact form to your blog.

Resources:

Contact Form 7 plugin

Adding a Contact Form to Your Blog (part 2)
05:45

You can use the WordPress Theme Editor to make changes to your a theme that is not already available under the theme options. For example, you may want to change the color or font size of a particular section in your theme. This video shows you how to use the WordPress Theme Editor to make direct changes to your theme files.

How to Edit a WordPress Theme with The Theme Editor
03:59

In order to create posts and pages on WordPress, you need to have an Internet connection and use the WordPress Dashboard. This is great because you can work on your blog from any computer in the world.

But what if you don’t have an Internet connection? There are many different apps that allow you to create and edit your WordPress content from your computer when you temporarily do not have access to the Internet. Later, you can save your work and publish all your work when you once again have access to the Internet.

The next few videos will demonstrate how to use Windows Live Writer to edit your blog from your desktop without having to log in to the WordPress Dashboard.

Resources:

Desktop Blogging Example: Installing Windows Live Writer
05:05

This step-by-step video will demonstrate How to Create Content with Windows Live Writer.

Resources:

Desktop Blogging Example: Creating Content with Windows Live Writer
09:32

This step-by-step video will demonstrate How to Install New Plugins in Windows Live Writer.

Resources:

Desktop Blogging Example: Installing New Plugins in Windows Live Writer
04:22

WordPress pages are dynamically generated. Every time someone visits your page, WordPress looks up all the content from your MySQL database and then presents it on a dynamically generated page. The WP Super Cache plugin creates a permanent page so that the page can load faster and hence improve your website performance and search engine rankings.

Resources:

WP Super Cache Plugin

Creating Static Pages with WP Super Cache
07:38

Disqus is a comment management system that adds a lot of enhancements over the standard WordPress comment system. For example, it allows users to vote up (or down) certain comments, it allows users to login via Twitter, Facebook and other sites, it helps to filter out spam and it also pulls in Tweets and Facebook updates about your post to the blog post. This video shows you how to install Disqus on your WordPress blog.

Resources:

Disqus Commenting System

Using the Disqus Commenting Engine in WordPress
05:44

This video shows you how to install Disqus on your WordPress blog.

Resources:

Disqus Commenting System

Installing Disqus on Your Blog
03:48

This video shows you how to manage your blog comments with Disqus.

Resources:

Disqus Commenting System

Managing Comments with Disqus
03:52

I have to make sure you're learning a few things! :)

Pop Quiz!
1 question

The Thesis Theme by DIY Themes is a very popular premium WordPress theme. The theme is built on a framework that allows you to customize almost every aspect of the theme. Despite the many options, the theme is very search engine friendly and has very low page load times. This next several videos in this lesson will show you the basics of how to use the Thesis theme in your WordPress blog.

This first video will teach you how to Set Up and Edit Permissions inside the Thesis Theme.

Resources:

Download the Thesis Theme here

Preview 08:03

This step-by-step video will teach you how to Customize Your Thesis Design.

Resources:

Download the Thesis Theme here

Thesis Theme – Customizing Your Thesis Design
10:36

This step-by-step video will teach you how to Modify Your Theme Navigation with the Thesis Theme.

Resources:

Download the Thesis Theme here

Thesis Theme – Modifying Your Theme Navigation
08:45

This step-by-step video will teach you How to Optimize Your SEO with the Thesis Theme.

Resources:

Download the Thesis Theme here

Thesis Theme – Search Engine Optimization
06:41

This step-by-step video will teach you How to Use Thesis Hooks.

Resources:

Download the Thesis Theme here

Thesis Theme – Using Thesis Hooks
09:27
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SEO and Link Building
11 Lectures 01:04:17

This video will show you how to use the WordTracker Keyword Tool for keyword research.

Resources:

WordTracker free keywords tool

Also check out Longtail Pro

Keyword Research With The WordTracker Keyword Tool
06:29

This video shows you how to conduct keyword research with the Google Keyword Tool.

Note: Keyword Tool has recently been replaced with Google Keyword Planner inside the Google AdWords toolset. Go here for more about how to use Keyword Planner for keyword research.

Other Resources:

WordTracker

HitTail free 3-week trial

Longtail Pro

SEOBook Keyword Tool

SEMrush

Keyword Research with the Google Keyword Tool
07:06

This video shows you how to manage your list of keywords using an Excel spreadsheet.

Managing Your Keywords with a Spreadsheet
06:20

This video shows you how to install the All-in-One-SEO pack plugin for your blog. We’ll also show you how to setup and use the plugin to maximize the on-page optimization for your blog.

Resources:

Installing and Using the All-in-One SEO Pack Plugin
05:44

In this lesson, we’ll show you how to install and use the Google XML Sitemap plugin for your blog.

Resources:

Link to the Google XML Sitemap Plugin in the WordPress Plugin Directory. You can also search for an install this plugin directly from your WordPress Dashboard.

Installing and Using the Google XML Site Map Plugin
07:53

In these next few lessons, we’ll show you how to install and use the highly rated SEOPressor Plugin. This plugin is like having a SEO coach who will rank the SEO effectiveness of each bog post and give you tips to improve the Google rankings of your pages.

Resources:

SEOPressor is not a free plugin but its well worth the money. You can get the SEO Pressor Plugin here.

Alternatively, you can use Scribe plugin similarly.

Using the SEOPressor Plugin to Optimize Your Blog
03:51

This video will teach you how to Optimize Your SEO Score For Each Post with SEOPressor Plugin.

Resources:

You can get the SEO Pressor Plugin here.

Also check out the Scribe plugin

Optimizing Your SEO Score For Each Post
05:37

This video shows you how to optimize your SEO Pressor Plugin settings for autoblogs.

Resources:

You can get the SEO Pressor Plugin here.

Also check out the Scribe plugin

Optimizing for Autoblogging with SEOPressor
04:25

In this lesson and the next, we’ll show you how to install and use the SEO Rank Reporter plugin to track the SEO rank of your blog. This is a very useful tool for you to see how your rankings improve over time after implementing the various SEO strategies taught in this module.

Resources:

WordPress Plugin Directory: SEO Rank Reporter Plugin here. Note, you can also search for and install this plugin directly from your WordPress dashboard.

Also check out the Scribe plugin

SEO Rank Reporter to Track Your Blog
03:47

Resources:

WordPress Plugin Directory: SEO Rank Reporter Plugin here. Note, you can also search for and install this plugin directly from your WordPress dashboard.

Also check out the Scribe plugin

Monitoring Your Search Engine Rankings with SEO Rank Reporter
03:09

Now that we’ve gone over the “on-page” SEO strategies in the previous lessons, its time to start working on “off-page” strategies. Commonly referred to as “backlinks”, the more links you have to your blog from other websites, the better your search engine results will be. In this lesson, we’ll discuss the various forms of backlinks for your blog.

Further Resources:

TextLinks.com

Supremacy SEO

Link Building Basics
09:56
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Bonus 1: Introduction to Making Money with Your Blog
19 Lectures 02:14:58

Adsense Ads from Google allows you to place pay-per-click ads on your blog. Just sign up for Adsense and place Adsense codes into your blog. When a visitor visits your site, ads that are relevant to the content of your page will be displayed. You are paid a small amount of money everything a user clicks on your Adsense ads.

Resources:

Make Money From Adsense
06:56

Resources:

Sign up for Google Adsense

Setting Up and Using New Adsense Ads
09:14

Well-developed Adsense websites will typically generate anywhere from $100 to $1,000 per site. Marketers who focus on Adsense income typically manage dozens of Adsense optimized blogs. The next series of videos will give you specific options to find relevant content for these Adsense sites and make managing a large number of Adsense blogs practical and effective.

Resources:

Generating Content for Adsense Blogs
04:30

Clickbank is an established affiliate network that specializes in digital products. There are thousands of products to choose from and because they are digital products, most of them pay 50% commission or more. This video series will show you how to get started with Clickbank and start making money promoting affiliate products on your blog.

Resources:

Make Money With Clickbank
06:02

Clickbank is an established affiliate network that specializes in digital products. There are thousands of products to choose from and because they are digital products, most of them pay 50% commission or more. This video series will show you how to get started with Clickbank and start making money promoting affiliate products on your blog.

Resources:

How to Create and Use a Clickbank Hoplink
07:24

Clickbank is an established affiliate network that specializes in digital products. There are thousands of products to choose from and because they are digital products, most of them pay 50% commission or more. This video series will show you how to get started with Clickbank and start making money promoting affiliate products on your blog.

Resources:

Display Clickbank Hopads on Your Blog
10:11

This step-by-step video will show you how to use the WP Ninja Affiliate plugin to Automatically Convert Keywords to Affiliate Links

Resources:

Automatically Convert Keywords to Affiliate Links
09:21

Commission Junction (CJ) is one of the largest affiliate networks on the Internet. The advantage of CJ over Clickbank is that there are many physical products and services listed on CJ. With this broader scope, you will find many relevant products to promote on your blog. However, the commissions on physical items would not be as high as commissions on digital-only products.

Resources:

Make Money with Commission Junction
07:58

Commission Junction (CJ) is one of the largest affiliate networks on the Internet. The advantage of CJ over Clickbank is that there are many physical products and services listed on CJ. With this broader scope, you will find many relevant products to promote on your blog. However, the commissions on physical items would not be as high as commissions on digital-only products.

Resources:

Overview of CJ Merchant Programs and Offers
07:55

Commission Junction (CJ) is one of the largest affiliate networks on the Internet. The advantage of CJ over Clickbank is that there are many physical products and services listed on CJ. With this broader scope, you will find many relevant products to promote on your blog. However, the commissions on physical items would not be as high as commissions on digital-only products.

Resources:

Finding and Joining Profitable Merchants on CJ
03:45

Commission Junction (CJ) is one of the largest affiliate networks on the Internet. The advantage of CJ over Clickbank is that there are many physical products and services listed on CJ. With this broader scope, you will find many relevant products to promote on your blog. However, the commissions on physical items would not be as high as commissions on digital-only products.

Resources:

Creating Banner and Product Links on CJ
06:35

Commission Junction (CJ) is one of the largest affiliate networks on the Internet. The advantage of CJ over Clickbank is that there are many physical products and services listed on CJ. With this broader scope, you will find many relevant products to promote on your blog. However, the commissions on physical items would not be as high as commissions on digital-only products.

Resources:

Using CJ Smartzones to Manage Banners
05:57

In this video, we’re going to show you a plugin to help manage banner ad placements on your blog. Whilst you can do this manually by editing the theme, the Maxblogpress Banner Ad plugin allows you to setup designated banner ad areas. Once setup, you can make money by placing Adsense ads, affiliate banners or even sell this ad spaces to advertisers. Additionally, the plugin will track and report the performance of these ads as well as rotate the ads if you have multiple banners.

Resources:

Managing Banner Ads On Your Blog
09:19

Text Link Ads (TLA) is an ad network that specializes in short text links on blog sidebars. When you sign up with TLA, your blog will be listed in their inventory for sale. In other words, TLA will try to sell the text links ad space on your sidebar on your behalf. Naturally, the more popular your blog and the higher your Google PR, the more you will be paid and more likely your blog will be selected by advertisers.

Resources:

Make Money With Text-Link-Ads
02:59

Text Link Ads (TLA) is an ad network that specializes in short text links on blog sidebars. When you sign up with TLA, your blog will be listed in their inventory for sale. In other words, TLA will try to sell the text links ad space on your sidebar on your behalf. Naturally, the more popular your blog and the higher your Google PR, the more you will be paid and more likely your blog will be selected by advertisers.

Resources:

Adding Text Link Ads to Your Blog
04:11

This next several videos will show you how to use the Wishlist Member Plugin (WLM) to turn your WordPress blog into a membership site. Membership sites are extremely useful in the Internet marketing. They allow you to build an email list and also to sell your own digital products. My entire Digital Nomad Academy site was built on Wishlist Member Pro and OptimizePress.

Resources:

Turn Your WordPress Blog Into a Membership Site
04:59

Resources:

Creating Multiple Membership Levels in WLM
05:24

Resources:

Configuring Your Membership Settings in WLM
13:54

Resources:

Creating Sequential Upgrades in WLM
08:24
+
Bonus 2: List Building Tips
10 Lectures 48:28

AWeber is a leading autoresponder and direct email service that many top level marketers use. You can use AWeber to build your email list and to send mass emails to your subscribers. AWeber has been around for more than 10 years and has very high email delivery rates. Additionally, AWeber has many free tools to allow you to integrate your list building campaign with your WordPress blog as well as with many other 3rd party tools.

Resources:

Go here to sign up for Aweber for a $1 Trial Account

Preview 03:05

This video will give you a quick overview of the Aweber member’s area and how you will be managing your email lists.

Resources:

A Quickstart Guide to Using Aweber
03:57

AWeber allows you to create an unlimited number of email lists so that you can customize your communications with your subscribers. On this lesson, we’re going to show you how to setup your first AWeber list the right way.

Resources:

How to Setup Your Aweber List
03:33

Continued from Part 1 (previous lesson): AWeber allows you to create an unlimited number of email lists so that you can customize your communications with your subscribers. On this lesson, we’re going to show you how to setup your first AWeber list the right way.

Resources:

How to Setup Your AWeber List (part 2)
05:55

Aside from building an email database, Aweber allows you to create a pre-written series of follow up emails. This allows you to create set-and-forget type marketing campaigns that build residual income.

Resources:

Creating Your Autoresponder Sequence
06:28

An email broadcast is basically like an announcement to the subscribers in your list. This video will show you how to create, schedule and customize email broadcasts in AWeber.

Resources:

Go here to sign up for Aweber for a $1 Trial Account

Example: Sign up for my Thrilling Heroics email list to see how I use AWeber in my business

How to Create an Email Broadcast to Your Subscribers
04:51

AWeber gives you point-and-click tools to create attractive email subscription forms. This video will show you how to create your email subscription forms for your website or blogs.

Resources:

Go here to sign up for Aweber for a $1 Trial Account

Example: Visit Thrilling Heroics to see how I use AWeber opt-in forms on my site

Creating Aweber Sign Up Forms
05:29

Continued from Part 1 (previous lesson): AWeber gives you point-and-click tools to create attractive email subscription forms. This video will show you how to create your email subscription forms for your website or blogs.

Resources:

Go here to sign up for Aweber for a $1 Trial Account

Example: Visit Thrilling Heroics to see how I use AWeber opt-in forms on my site

Creating AWeber Signup Forms (part 2)
06:01

This video will show you how to embed AWeber forms into your WordPress blog.

Resources:

Inserting Aweber Forms into Your WordPress Blog
02:17

You can set up Aweber to automatically send an email to your subscribers every time you create a new blog post. This video will show you how to set up a link between your blog and your Aweber list to enable blog broadcasts.

Resources:

Go here to sign up for Aweber for a $1 Trial Account

Example: Sign up to my updates at Thrilling Heroics to see how I use AWeber in my business

Creating an Aweber Blog Broadcast
06:52
+
Bonus 3: Social Media Marketing
17 Lectures 01:16:17

Friendfeed is a social media aggregator. You can sign up for a free account and add all of your social media accounts from sites like Facebook, Twitter, Foursquare and many more so that all your social media content is combined into a single feed. You can and should also add your blog’s RSS feed into your Friendfeed account so that all your blog posts are automatically posted in your Friendfeed acccount. That is another way to syndicate the content of your blog.

Resources:

All About FriendFeed
03:06

Resources:

Overview of Using Friendfeed
03:17

Twitter is the leading micro-blogging platform with millions of users and wide-spread adoption. These series of videos will show you how to set up your Twitter account and get your up to speed with all basic functions available for Twitter users.

Resources:

All About Twitter
04:35

Resources:

How to Insert Short Links into Your Twitter Updates
03:25

Resources:

Creating Twitter Lists and Organizing Followers
04:19

Resources:

How to Use the “Retweet” Feature
05:25

Tweetdeck is a free desktop application that allows you to view and manage your account on many of the main social media websites. It can display all your accounts in tiled “decks” to make it easy to keep track of all your social media activity. They also make great companion apps for mobile devices including iPhones, iPads and Android phones.

Resources:

Using TweetDeck to Manage Your Social Media Accounts
03:19

Resources:

Customizing Your TweetDeck Application
07:57

We’ve tested quite a few social media sharing buttons on our blog posts. One of them which consistently gets high clicks is the Tweetmeme plugin. We strongly recommend installing this free plugin to your WordPress blog.

Resources:

Introduction to Tweetmeme
03:03

Resources:

Installing and Using Tweetmeme on Your Blog
06:45

Facebook is the undisputed king of social media. In this video, we examine how top blogs are incorporating Facebook into their blogs and how you can do the same with some free plugins.

Resources:

Integrating Facebook with Your WordPress Blog
02:26

Resources:

Installing the Simple Facebook Connect Plugin
06:18

Resources:

Customizing the Simple Facebook Connect Plugin
06:36

Resources:

Adding a “Like” Button on Your Blog
04:58

Resources:

Adding a “Fan Box” FaceBook Widget on Your Blog
03:59

Resources:

Promoting Your FaceBook Application
06:49

Hold Up a Minute! Did you get that…

Double Take!
1 question

You've completed the course! Congratulations.

A few links for more resources:

http://delicious.com/codymckibb/wordpress

http://delicious.com/codymckibb/business

http://digitalnomadacademy.com/

Follow me here for more information, business tips, and feel free to get in touch with questions or if you need professional help growing your business online:

http://www.thrillingheroics.com/

http://twitter.com/codymckibb

Conclusion
5 pages
About the Instructor
Cody McKibben
3.7 Average rating
11 Reviews
1,526 Students
1 Course
Chief Adventurer at Thrilling Heroics

Professionally, I am an Online Business Startup Coach & Digital Product Launch Advisor, an experienced online marketer, writer, WordPress tinkerer and web developer, among many other things. I wear way too many hats, but my greatest skills are connecting incredibly creative people, advocating for new ideas, and building strong, engaged online communities around those ideas.

I'm proud to be a digital nomad and lifestyle designer – in 2007, I started my own web-based freelance business, developed client relationships on five continents, and in 2008 I decided to experiment with location independence, to move and live abroad, and continue to build and run my online business, location-independent from anywhere in the world. Originally from California, I've adopted a permanent traveler lifestyle and have now slow traveled around the world to over 28 countries, living and working on the islands of Koh Phangan and Bali, the beaches of Krabi, the big city metropolises of Bangkok, Kuala Lumpur and Saigon, in the mountains of Chiang Mai, then in the Philippines, and now Chile and South America… You can follow some of my adventures and entrepreneurial advice at Thrilling Heroics.

Now my passion is helping others design unconventional lifestyles for themselves and build remarkable businesses that allow them to incorporate adventure, travel, entrepreneurship, giving & fun into their lives! Currently I mentor and consult with over 250 virtual business owners and aspiring entrepreneurs inside Digital Nomad Academy, building new lifestyle business startups, creating new communities, and launching new products & resources.

In the past 6 years I've also helped develop South East Asia Backpacker Magazine, SovereignMan.com, ChrisDucker.com, Untemplater.com, In Search Of Sanuk, and been involved in running the Bangkok Tweetup and TEDx BKK—projects that have been featured by BBC Capital, FreelanceSwitch, Huffington Post, the New York Times, ABC News, Transitions Abroad, the Washington Post, CNN Travel and more.

Check out my full background and testimonials on LinkedIn.