Book Marketing: Promote Your Book

Book Promotion Tutorial. Learn How To Build An Audience And Improve Your Sales. Start Profiting From Your Publication.
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859 students enrolled
Instructed by Patrick Walsh Business / Media
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  • Lectures 40
  • Length 3 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 12/2013 English

Course Description

  • Learn How To Build An Audience And Get Your Book Selling Quickly
  • Start Profiting From Your Book
  • Learn How To Leverage Social And Digital Marketing Techniques

In this course you will learn about the various platforms and methods you can use to promote your book. The reasons why your book isn't selling and how you can make adjustments to improve sales. I will teach you the industry techniques that we use to commence and increase sales.

We will start you off by explaining how to find your audience online. You know your demographic inside out, but now you need to know how to find them and get them excited about your book.

Once you have completed this computer based training course, you will understand the tools we use and how to use them effectively to start seeing a return on the time and money you have invested into publishing your book.

PS. The $49 dollars is the introductory price while we polish off a few of the additional lectures. So if you want to make sure you get in at this special price, sign up now. You won't regret it (but if you wait, you might).

What are the requirements?

  • A Great Book!

What am I going to get from this course?

  • Understand The Best Online Platforms For Marketing Your Book
  • Learn How To Market Your Books
  • Build Your Own Author Platform
  • Learn How To Increase Visibility As An Author
  • Spend Your Time Effectively For Maximum Return On Investment

What is the target audience?

  • Authors Looking To Improve Their Book Marketing Efforts

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: 01. INTRODUCTION TO MARKETING YOUR BOOK
0101 Introduction To Successful Book Marketing
Preview
01:44
0102 What You Will Learn
Preview
03:16
Section 2: SOCIAL MEDIA MARKETING
Introduction To Social Media Marketing
Preview
01:29
Scheduling
Preview
01:53
Build An Initial Facebook Fan Base
03:09
Build An Initial Twitter Following
02:08
Social Marketing Spend - Facebook
06:39
Social Marketing Spend - Twitter
09:43
Section 3: ANALYTICS AND RETURN ON INVESTMENT
Why Data Is So Important
Preview
02:42
How To Track Your Links And Collect Data
08:00
Google Analytics For Better Sales - Tracking Code And Behaviour
05:30
Driving Sales Through Content - Facebook
06:21
Google Analytics For Better Sales - Content Marketing
04:01
Are You Acquiring The Right Readers?
08:56
Section 4: Build A Better Author Website
Purchasing Your Domain And Hosting
04:02
Linking Domain To Your Hosting
03:25
Purchasing A Wordpress Template
06:37
Installing Wordpress On Your Hosting
03:39
Uploading Your New Wordpress Website
05:03
Making It Your Own
07:19
What Is A Plugin?
06:30
Adding Google Analytics
07:31
Section 5: CONTAGIOUS CONTENT
Introduction To Writing Articles And Content For Your Blog
03:36
Where To Start Your Blog
03:36
Section 6: REVIEWS AND WHY THEY MATTER
Introduction To Reviews And Why They Matter
04:29
Approaching Reviewers
04:12
Section 7: PRESS RELEASE CREATION AND DISTRIBUTION
How To Create An Effective Press Release
05:06
How To Distribute Your Press Release Effectively
03:33
Section 8: SOCIAL PR - INFLUENTIAL DISTRIBUTION
What Is Social PR?
01:59
What Are The Steps To Accessing Social PR
02:20
Leveraging Social PR on Twitter
08:16
Leveraging Social PR On Facebook
04:32
Social PR Summary
01:58
Section 9: Search Engine Optimisation (SEO) For Authors
What is SEO and Why Should Writers Care?
05:19
Simple SEO for Authors - Getting Started
02:11
Boost Your Search Rankings with “Like” Buttons
02:57
Website Optimization: Every Page is Your Homepage
03:02
Search-Friendly Images - Google
03:25
Google Keyword Planner - Effective Keywords
05:10
Section 10: SUMMARY
Summary
00:25

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Instructor Biography

Patrick Walsh, Marketing

Owner of Author PR and Marketing Company Publishing Push. Top Print and Digital Publicity.

Over 220 book marketing campaigns completed by our team.

We help authors and publishers from all over the world leverage traditional PR and digital platforms toincrease sales.

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