Book Marketing: Promote Your Book
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In this course you will learn about the various platforms and methods you can use to promote your book. The reasons why your book isn't selling and how you can make adjustments to improve sales. I will teach you the industry techniques that we use to commence and increase sales.
We will start you off by explaining how to find your audience online. You know your demographic inside out, but now you need to know how to find them and get them excited about your book.
Once you have completed this computer based training course, you will understand the tools we use and how to use them effectively to start seeing a return on the time and money you have invested into publishing your book.
PS. The $49 dollars is the introductory price while we polish off a few of the additional lectures. So if you want to make sure you get in at this special price, sign up now. You won't regret it (but if you wait, you might).
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|Section 1: 01. INTRODUCTION TO MARKETING YOUR BOOK|
0101 Introduction To Successful Book MarketingPreview
0102 What You Will LearnPreview
|Section 2: SOCIAL MEDIA MARKETING|
Introduction To Social Media MarketingPreview
Build An Initial Facebook Fan Base
Build An Initial Twitter Following
Social Marketing Spend - Facebook
Social Marketing Spend - Twitter
|Section 3: ANALYTICS AND RETURN ON INVESTMENT|
Why Data Is So ImportantPreview
How To Track Your Links And Collect Data
Google Analytics For Better Sales - Tracking Code And Behaviour
Driving Sales Through Content - Facebook
Google Analytics For Better Sales - Content Marketing
Are You Acquiring The Right Readers?
|Section 4: Build A Better Author Website|
Purchasing Your Domain And Hosting
Linking Domain To Your Hosting
Purchasing A Wordpress Template
Installing Wordpress On Your Hosting
Uploading Your New Wordpress Website
Making It Your Own
What Is A Plugin?
Adding Google Analytics
|Section 5: CONTAGIOUS CONTENT|
Introduction To Writing Articles And Content For Your Blog
Where To Start Your Blog
|Section 6: REVIEWS AND WHY THEY MATTER|
Introduction To Reviews And Why They Matter
|Section 7: PRESS RELEASE CREATION AND DISTRIBUTION|
How To Create An Effective Press Release
How To Distribute Your Press Release Effectively
|Section 8: SOCIAL PR - INFLUENTIAL DISTRIBUTION|
What Is Social PR?
What Are The Steps To Accessing Social PR
Leveraging Social PR on Twitter
Leveraging Social PR On Facebook
Social PR Summary
|Section 9: Search Engine Optimisation (SEO) For Authors|
What is SEO and Why Should Writers Care?
Simple SEO for Authors - Getting Started
Boost Your Search Rankings with “Like” Buttons
Website Optimization: Every Page is Your Homepage
Search-Friendly Images - Google
Google Keyword Planner - Effective Keywords
|Section 10: SUMMARY|
Owner of Author PR and Marketing Company Publishing Push. Top Print and Digital Publicity.
Over 220 book marketing campaigns completed by our team.
We help authors and publishers from all over the world leverage traditional PR and digital platforms toincrease sales.