Using Influence and Persuasion for Effective Leadership

Discover how strong leaders use simple techniques to inspire, promote ideas and get people to take positive action.
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  • Lectures 14
  • Contents Video: 1 hour
    Other: 1 min
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 9/2012 English

Course Description

Understanding what makes people pay attention is the key to communicating. Whether you're pitching or speaking at events, or giving presentations at work, knowing what you need to say and how you need to say it are critical. If you want to have your audiences remember your pitch and take your advice you need to understand how influence and persuasion work.

This Effective Communication Skills Training course is designed to teach you easy ways to persuade better and have long lasting influence. This short video based effective communication skills training will give you information and the interactive activities will lock them in your brain so you can use them any time! This isn't just a recording of me speaking to a group, it's an online course designed specifically for the Udemy platform.

Learn to influence people without being manipulative or "salesy". Get others to see you point of view and listen to you so they will follow you lead... at work and at home.

So don't wait! Sign up for Effective Communication Skills Training course NOW and start on the path to more influence and be a successful super hero!


What are the requirements?

  • Bring yourself, your computer, an Internet connection and a desire to have some fun!

What am I going to get from this course?

  • You will learn why stories are so important when you pitch or present
  • the three types of stories you need to tell whenever you present
  • how memory and influence are linked in our brains
  • what true influence is and how you can get it
  • the non-verbal cues to watch for to see if your audience is on board or not
  • four things to remember when you pitch or present that will improve your success
  • Interesting lessons and interactive activities... not just the same old PowerPoint bullet points!

What is the target audience?

  • Anyone who wants to have influence with others and a bigger impact on their world!

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Course Introduction
Course Introduction and Instructions

This is a great commercial by a very motivated, very creative car salesman. I have to say I love this story!!

Thank you to TDM Auto Sales in High Point, NC for this fantastic local ad!

Section 2: Story, Influence and Memory
Lesson 1: Stories and Communication
4 questions

 Take this short review quiz after you finish watching Lesson 1.

Lesson 2: Persuasion and Influence
7 questions

 Take this short review quiz after you watch Lesson 2.

Lesson 3: Pitching and Presenting
8 questions

 Take this short review quiz after you watch Lesson 3

Section 3: Practicals for Pitching
Lesson 4: Non-Verbal Communication
Activity: Non-Verbal Communication Video One
2 questions

After you've watched the first non-verbal communication video answer some questions to make sure the information is sinking in.

Activity: Non-Verbal Communication Video Two
2 questions

After you've watched the first non-verbal communication video answer some questions to make sure the information is sinking in.

Lesson 5: What to Focus on When Pitching
Activity: Pitching and Passion Video One JFK Inaugural Address
3 questions

After you watch the speech excerpt of President John F. Kennedy's inaugural address answer the following questions.

Watch this short excerpt from President John F. Kennedy's "Moon Speech" and then answer some questions in the following quiz.
5 questions

After you watch the speech excerpt of President John F. Kennedy's "Moon Speech" at Rice University answer the following questions.

Section 4: Putting It Into Practice
In this lesson we'll put all this information together and walk through a possible real-life scenario you may experience.
10 questions

Take this quiz after you've finished Lesson 6. This review includes information from other sections of the course as well to help you integrate it.

Course Summary and Wrap Up
Student Survey

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Instructor Biography

Eric Byrd, Networking Expert, Sales and Pitching Coach, Entrepreneur

Business is about people and relationships. The quality of your connections can make a huge difference in your business success. My mission is to help you to network naturally, present powerfully and sell successfully, regardless of your industry.

Connections are the key. If you're not connecting with people, you're just collecting business cards. My goal is to design and deliver relevant, effective and entertaining programs that teach practical networking, presentation and selling skills for those committed to taking action. Improvement requires action, knowing what action requires knowledge and skill... that's where I can help.

If you can't access and use the information in a course, it's useless to you. Pitch for Success is all about teaching practical skills that anyone can use immediately to improve their ability to network, present and sell to really engage authentically with people. Whether that's at a networking event, presenting to a group of co-workers, or engaging in a selling conversation with a potential client, the ability to get people's attention and draw them into a meaningful conversation is critical. I want to help you make it natural and comfortable.

I bring all my experience to bear when I teach. I meld my IT technical and training background, 20 years of sales experience ($40 million in closed business), some brain science, a dose of psychology, a lifetime of living as a small business entrepreneur and 15 years of screenwriting into useful and fun courses to help you learn the skills you need to succeed. My career has taken me from  the world of television, through two decades in technology sales, then to teaching IT engineering classes for Cisco, launching my own online training company, and most recently acting as a business advisor for the Small Business Administration in Virginia (SBDC). It all comes together to help me craft high quality learning for you that makes it easier and more fun to build the skills and confidence you need to meet and exceed your goals.. 

I strive to bring a fresh perspective to how people communicate and succeed in business and life, so you can learn the tools to naturally, comfortably and authentically stand out in a world crowded with noise and information.

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