The Complete Online Marketing and Sales Course
4.6 (80 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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The Complete Online Marketing and Sales Course

Learn critical internet marketing and sales strategies to increase your online presence, leads, sales, and profits.
4.6 (80 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
9,394 students enrolled
Created by Chad Tennant
Last updated 8/2016
English
Current price: $10 Original price: $120 Discount: 92% off
1 day left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1.5 hours on-demand video
  • 25 Articles
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Understand key marketing and sales drivers to boost revenues
  • Understand important marketing fundamentals and concepts to increase activity penetration
  • Employ various sales strategies to drive and increase sales results
  • Understand various marketing metrics to measure your marketing ROI and activities
  • Understand copywriting basics and apply different approaches
  • Use various online marketing activities to formulate your strategy and plans
  • Apply course concepts to real-life examples through several mini case studies
View Curriculum
Requirements
  • No previous knowledge or experience required
  • A desire to implement a kick ass marketing plan
  • A desire to increase leads, conversions, and sales results
Description

JOIN 1,000s OF SUCCESSFUL MARKETERS WHO ARE ATTRACTING MORE TRAFFIC, LEADS, AND SALES!

1. Would you like to increase your sales without spending thousands on marketing?

2. Would you like to improve your marketing savvy, strategies, and activities without committing a great deal of time?

3. Are you a business owner, self-publisher, salesperson, consultant or independent operator who desires to learn more about online marketing and sales?

If you answered "yes" to at least one of these questions, then this course is for you!

Effective marketing activities increase sales. If you don't have a marketing plan or your plan is ineffective, there's little chance you'll generate the desired sales and income results. Marketing is about creating awareness and by using the best free and low-cost practices, you can expect to drive more purchases of your products and services.

Internet Marketing and Sales highlights key fundamentals, concepts, strategies, and insights. This course is designed to infuse your marketing and sales plans with best in class online activities. Additionally, if you don't have a marketing and/or sales plan or if you're new to marketing, this is the best place to start your journey.

As you create your marketing strategy, you'll select and strike a balance between various online marketing activities. Upon successful completion of this course you'll be able to:

  • Develop an efficient, free, and low-cost online marketing plan
  • Out market, outperform, and outsmart your competitors
  • Apply various strategic online marketing and sales initiatives
  • Increase your leads and sales to attract your desired income
  • Understand your consumer, target market, and product/service market
  • Create eye-catching promotional messages using seven key factors
  • Enhance your brand, marketability, discoverability, and credibility
  • Plus many other course goals as stated


Sign up and experience the best online marketing and sales course on the web.

Start Learning!

Enroll now and start improving your marketing and sales results TODAY!

Who is the target audience?
  • Anyone who works online, company or individual
  • Entrepreneurs, startups, and small business owners
  • Sales representatives, independent advisors, and consultants
  • Infopreneurs, authors, and instructors
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Curriculum For This Course
Expand All 82 Lectures Collapse All 82 Lectures 01:39:55
+
Hello and Welcome!
1 Lecture 00:44
+
Marketing Fundamentals 101
11 Lectures 12:52
Section Overview
00:22

Marketing Defined
00:28


Goals of Marketing vs. Marketing Goals
01:03

Key Marketing Terms Explained
01:34

Marketing Mix and 4 P's
01:55

Market Research
02:09

Marketing and Distribution Channels
01:09

Your Kick-ass Marketing Plan
02:49

Reference - Qualitative/Quantitative Research Methods
00:14

Reference - Marketing Communication Channels
00:21
+
Essential Marketing Concepts
7 Lectures 06:33
Section Overview
00:17

Marketing Approaches
01:22

Your Unique Value Proposition
01:05

Features vs. Benefits, Do You Know the Difference?
00:54


25+ Copywriting Approaches to Consider
00:57

Brand Management
01:08
+
The Internet/Online Marketing Wave
7 Lectures 12:40
Section Overview
00:19

Online Marketing and Your Success
02:04

Advantages and Disadvantages
02:56


Your Online Reach: Target 100K
02:45


Reference - 70+ Royalty Free Stock Photo Sites
00:24
+
Internet Marketing Activities Overview
22 Lectures 31:50
Section Overview
00:26

Social Media Marketing
01:20

Smart Tip Timeout: Best Times to Post
00:30

Email Marketing
02:12

Mini Case Study #1: Hostelworld
00:23

Video Marketing
01:53

Mini Case Study #2: Dollar Shave Club
00:30


Mini Case Study #3: Udemy
00:26

Referral Marketing
01:06

Mini Case Study #4: TransferWise
00:28

Preferential Marketing
02:58

Mini Case Study #5: Amazon
00:37

Content Marketing
01:58

Online Events Marketing
03:52

Search Engine Optimization (SEO)
01:17

Search Engine Marketing (SEM)
01:36

Paid Advertising
01:19


Marketing Plan Revisited: Process of Elimination & Vision
03:38

Midway Check-In
00:17

Reference - My Online Marketing Tools
00:04
+
Sales Fundamentals 101
8 Lectures 10:55
Section Overview
00:51

Sales Defined
00:39

The Recipe for Sales Success
02:19


Inside vs. Outside Sales
00:29

The Purchase Cycle
01:30

The Sales Funnel
01:22

Sales Forecasting
02:39
+
Online Sales Activities Overview
10 Lectures 16:12
Section Overview
00:31

Pricing Concepts and Approaches
03:52

Social Proofing Concepts and Approaches
03:09

Relationship Concepts and Approaches
01:56

Authority Concepts and Approaches
01:44

Site Design Concepts and Approaches
03:23

Mini Case Study #1: Infusionsoft
00:30

Mini Case Study #2: HootSuite
00:24

Mini Case Study #3: Upwork
00:22

Mini Case Study #4: Eckhart Tolle
00:20
+
That's a Wrap
4 Lectures 03:00
We're Almost There
00:29

Your Next Steps to Success
02:13


The Truth? I Need Your Review!
00:07
+
Free Internet Marketing Training from Leading Providers
8 Lectures 02:40
Email Marketing Training - AWeber
00:08

Lead Generation Training - Thrive Themes
00:15

Social Media Management Training - HootSuite
00:26

Video Marketing Training - Camtasia Studio
00:24

SEO Training - UC Davis and Coursera
00:11

SEM Training - Google AdWords
00:15

All - Google AdWords Keyword Planner Training
00:41

All - Google Analytics Training
00:18
About the Instructor
Chad Tennant
4.2 Average rating
399 Reviews
23,318 Students
4 Courses
Money, Online Business, Marketing, and WordPress

You're the money you want to make, the lifestyle you want to live, and the success you want to have. Let's get there together!

Successfully self-employed for six years plus, I've created courses to teach you how to:

1. Make money online and work from wherever you choose

2. Launch bestselling and profitable digital products e.g. courses and ebooks

3. Effectively manage your personal finances on your way to attracting more wealth

4. Make smarter business and marketing decisions leading to increased sales

5. Experience real freedom and achieve the lifestyle you want

If you have any of these goals, then you'll gain tremendously from my courses.

Join 42,000+ amazing students who are making more money online and experiencing greater freedom.

See you in my courses!

Chad