Music Production, Marketing, and Publicity

Make money with your music
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  • Lectures 14
  • Length 1.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 4/2013 English

Course Description

The course is presented by narrated slides.  It is organized to first show how music is recorded and edited, distributed, and then marketed.

I intend to show you how to create a CD and provide MP3 downloads. In addition, and most important, how to market and publicize. It's one thing to have a CD and it's another thing to have a CD sold. I've been working in the media and profiled by the media since 1998. My initial business has to do with authors and book publishing. I've coached authors and musicians how to present their worthiness and value to the general public. The media is the bull horn that is on top of the soapbox to tell your story. You need the media. In this class, we'll talk about things beyond the recording studio. Remember, it's one thing to have a CD and it's a totally different thing to have someone buy it.

What are the requirements?

  • Computer and high speed internet

What am I going to get from this course?

  • Record and edit music
  • Create quality CD's for sale on Amazon
  • Distribute your content as MP3 online
  • Getting your CD in stores
  • Airing your music on radio

Who is the target audience?

  • Any musician wanting to record, produce, and market thier music

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Introduction
Finding Music and Introduction to copyright
Where can music be found
1 question
Section 2: Product
Sound Editing Software
1 question
More on Sound Editing and Distribution
Product Creation
More on Product Creation
Section 3: Marketing and Publicity
Marketing and Publicity
This lecture will help you explain to the consumer why they should get your music.
1 question
What is WIIFM?
This lecture helps you define the artist and how the music is available to consumers.
1 question
What is RASCIL?
This step will help you write press releases and write content for brochures, websites, and blogs.
Publicity is the delivery of marketing content.  Learn how to deliver your music to consumers using the best marketing.
Section 4: Conclusion
21 pages
This is the reading material for the course to satisfy an overall review.
This is a quick review and overview of the course

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Instructor Biography

Professor David Ewen, Forest Academy

David K. Ewen, M.Ed. is a touring professor of multimedia technologies and publicity.    He has been lecturing in the seven states of New York and New England since 2004.   Professor Ewen has been an author, speaker, talk show host, film director, record producer, and publicist since the 1990's.  

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