Marketing Strategies for Creative Professionals is specifically designed for solo creative professionals such as graphic designers, photographers, and writers who want to learn how to plan and control all of their marketing efforts. Marketing is a struggle for many creative professionals such as photographers, graphic designers, and writers. Most people try to wing it and go from project to project without guiding their marketing efforts, which is usually ineffective.
This course includes video lectures, homework assignments, and documents to help you along the way. It is structured to provide you with the basics of marketing and then teach you how to find the right target market, set goals, create a marketing plan, and follow up with prospects.
Marketing consultants charge hundreds of dollars to create marketing plans, which is actually something that you can do for yourself. This course is designed to demystify marketing, help you create your own marketing plan, and attract more clients.
Homework Assignment 1: Focusing on a marketing method and choosing 2-3 marketing strategies.
I am a digital marketing strategist with a background in both business and creative fields such as copywriting and photography. I have a Bachelor of Business Administration in marketing and several years of experience working for Internet marketing firms. As an author and marketing strategist, I am focused on creating digital content for websites, blogs, and social media accounts.
I am author of The 7 Laws of Social Media Marketing. I have written for a number of publications including ProBlogger, Instant Shift, Freelance Switch, the Social Media Sun, the Business Finance Store, and Afropunk.
Please visit my website at www.Ashley-Bennett.com