Rank #1 Local Search: Small Business Online Marketing Plan

Learn small business online marketing and local SEO marketing to increase your Local Search Engine position
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  • Lectures 28
  • Length 5.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 11/2012 English

Course Description

According to Google’s recent research, 94% of mobile users search for local information on their phones and 50% resulted in visits to the business searched. Furthermore, 24% of Google desktop queries contain local keywords.

This means, you just cannot ignore local SEO marketing and with search engine optimization (SEO) knowledge, small business owners can take advantage of increasing their visibility on the internet- and ultimately increasing revenue.

However, most small business owners don’t have small business online marketing plan and thus, fail to increase their online presence and brand visibility because of lack of knowledge in local SEO marketing. Even more so, you risk losing potential customers to your local competitors who have invested time in improving their small business online marketing strategy.

If you want to have the biggest chance of success, local SEO marketing is not an area to be overlooked.

My course will provide you with the knowledge you need to increase site visits, brand visibility and drive results. I am here to help you learn and to answer any questions you may have regarding local SEO marketing and small business online marketing during the length of the course. I will cover On-page Optimization, Optimizing Blog Content and Local Search Optimization by focusing in detail on the following topics:

-  Identifying and understanding your audience

-  Keyword research

-  Meta title & description tagging

-  Installing and understanding Google analytics

-  XML sitemaps

-  Topic research

-  On page optimization and blog content

-  Local search optimization

-  Social media and online reputation issues

-  SEO tools

I highly encourage questions or comments about the lectures if a concept is not completely understood. This local SEO marketing course is designed to help you learn small business online marketing. Please feel free to reach out to me if you are stumped at all on anything I cover.

Furthermore, at the end of the 30 day time period, you will receive my 50 page On-Site SEO analysis report of your website and target keywords. This report will provide feedback on how well you implemented the content from my lectures and will offer suggestions for further improvement.

I will also provide your small business an Online Reputation Report to help you take the first step in optimizing your site into becoming #1 in the local search.

What are the requirements?

  • Willness to learn and a desire to increase revenue

What am I going to get from this course?

  • Identifying your audience
  • Optimizing your your business website for local intent
  • Dominate local search results
  • Increase website traffic
  • Increase customers

Who is the target audience?

  • Small/Local Business Owners

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Introduction
What is "Local" Search?
Section 2: On-page Optimization
Identifying & Understanding Your Audience
Keyword Research Video Part 1 of 2. 
Keyword Research Part 2
Meta Title Tag
Meta Description Tag
Heading Tag (H1)
Installing Google Analytics
Understanding Google Analytics
XML Sitemaps
Section 3: Optimizing Blog Content
Topic Research
Blog Posts: Do's & Dont's
Content Calendar
Section 4: Local Search Optimization
What are business citations and how will they improve Local SEO. I have also included my own personal citation list with page ranks.
Claim Listing on Major Search Engines
Find Competitor Citations
Fix / Remove Incorrect Business Information
Backlinks - Registering with Key Local Sites
Gathering Reviews & Recommendations
Section 5: Social Media: Engage, Share, Network, Build Following
The Link Between Social Media & SEO
Advantages of Google+ for SEO
Using Pinterest for Local SEO
Section 6: SEO Tools
SEO Plugin for Wordpress
Social Media Plugin for Wordpress
Section 7: Conclusion
Section 8: Coming Soon
Section 9: Course Material
SEO Analysis Report Example
52 pages
Online Reputation Report Example
75 pages

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Instructor Biography

Anthony Xavier, Local SEO | Social Media | Online Reputation Management

Anthony Xavier has over five years experience in website design, providing result-driven Local SEO information and creating social media marketing plans for small business. He has developed many comprehensive strategy plans for small business owners that integrate social media, Local SEO services and online reputation management into an existing marketing plan. With this strategic plan for your business, he is able to build brand awareness and company visibility over the Internet to increase customer service and gauge real-time feedback about your company.

Anthony is consistently discovering innovative ways to enable small business owners to market their company in an effective manner. Integrity and honesty in the workforce are ethics he highly values with his clients.

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