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According to Google’s recent research, 94% of mobile users search for local information on their phones and 50% resulted in visits to the business searched. Furthermore, 24% of Google desktop queries contain local keywords.
This means, you just cannot ignore local SEO marketing and with search engine optimization (SEO) knowledge, small business owners can take advantage of increasing their visibility on the internet- and ultimately increasing revenue.
However, most small business owners don’t have small business online marketing plan and thus, fail to increase their online presence and brand visibility because of lack of knowledge in local SEO marketing. Even more so, you risk losing potential customers to your local competitors who have invested time in improving their small business online marketing strategy.
If you want to have the biggest chance of success, local SEO marketing is not an area to be overlooked.
My course will provide you with the knowledge you need to increase site visits, brand visibility and drive results. I am here to help you learn and to answer any questions you may have regarding local SEO marketing and small business online marketing during the length of the course. I will cover On-page Optimization, Optimizing Blog Content and Local Search Optimization by focusing in detail on the following topics:
- Identifying and understanding your audience
- Keyword research
- Meta title & description tagging
- Installing and understanding Google analytics
- XML sitemaps
- Topic research
- On page optimization and blog content
- Local search optimization
- Social media and online reputation issues
- SEO tools
I highly encourage questions or comments about the lectures if a concept is not completely understood. This local SEO marketing course is designed to help you learn small business online marketing. Please feel free to reach out to me if you are stumped at all on anything I cover.
Furthermore, at the end of the 30 day time period, you will receive my 50 page On-Site SEO analysis report of your website and target keywords. This report will provide feedback on how well you implemented the content from my lectures and will offer suggestions for further improvement.
I will also provide your small business an Online Reputation Report to help you take the first step in optimizing your site into becoming #1 in the local search.
Not for you? No problem.
30 day money back guarantee.
Learn on the go.
Desktop, iOS and Android.
Certificate of completion.
|Section 1: Introduction|
What is "Local" Search?Preview
|Section 2: On-page Optimization|
Identifying & Understanding Your Audience
|Keyword Research Video Part 1 of 2.|
Keyword Research Part 2
Meta Title Tag
Meta Description Tag
Heading Tag (H1)
Installing Google Analytics
Understanding Google Analytics
|Section 3: Optimizing Blog Content|
Blog Posts: Do's & Dont's
|Section 4: Local Search Optimization|
What are business citations and how will they improve Local SEO. I have also included my own personal citation list with page ranks.
Claim Listing on Major Search Engines
Find Competitor Citations
Fix / Remove Incorrect Business Information
Backlinks - Registering with Key Local Sites
Gathering Reviews & Recommendations
|Section 5: Social Media: Engage, Share, Network, Build Following|
The Link Between Social Media & SEO
Advantages of Google+ for SEO
Using Pinterest for Local SEO
|Section 6: SEO Tools|
SEO Plugin for Wordpress
Social Media Plugin for Wordpress
|Section 7: Conclusion|
|Section 8: Coming Soon|
|Section 9: Course Material|
SEO Analysis Report ExamplePreview
Online Reputation Report ExamplePreview
Anthony Xavier has over five years experience in website design, providing result-driven Local SEO information and creating social media marketing plans for small business. He has developed many comprehensive strategy plans for small business owners that integrate social media, Local SEO services and online reputation management into an existing marketing plan. With this strategic plan for your business, he is able to build brand awareness and company visibility over the Internet to increase customer service and gauge real-time feedback about your company.
Anthony is consistently discovering innovative ways to enable small business owners to market their company in an effective manner. Integrity and honesty in the workforce are ethics he highly values with his clients.