LinkedIn for Business - Coaching Charlie Brown

Charlie Brown is an old school businessman and a great professional advisor who like many people has struggled a little
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  • Lectures 26
  • Length 2 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 3/2014 English

Course Description

In this video course show Charlie how he can use LinkedIn to find, engage and book appointments with the key people in his market.

The video is a recording of our session, together with hand outs and templates that you too can use to get the results you really want from LinkedIn.

Charlie, is used to face to face business, cold calling and building relationships through hard work. Charlie like most of us has many challenges is his business.

In Summary Charles has the following challenges in his business

  1. Starting conversations with Managing Directors and CEOs
  2. Getting blocked by gatekeepers
  3. Gets poor results with Cold Calling
  4. Does not really understand LinkedIn & Social Networking
  5. Has a LinkedIn profile but gets little from it

Does this sound like you? If it does my training video is prefect for you. I created this video because I passionately believe LinkedIn can be a fantastic tool for professionals of all ages and backgrounds.

The training course is NOT:

A Generic set of training videos delivered in a dry voice with zero interaction weather they are relevant to you or not!

The training course is:

A full live interactive session that features a real person! Who challenges me and spends the whole session asking me tough questions about how to really make LinkedIn work in his market. In the process of training Charlie you will learn the following:

LinkedIn for Professionals – the key areas

  1. How to create | update your profile to make the different
  2. How to build an effective network of contacts
  3. A specific action plan design to get the results

At the end of the training session Charlie Brown gets the following: (and so will you)

  1. A powerful profile designed to resonate with Charles key market
  2. A plan to build a powerful network of contacts
  3. A specific plan of action that will get conversations started with the key people


This course goes far beyond the simple metrics of LinkedIn. And if Charlie can make LinkedIn work for him then so can you!

What are the requirements?

  • A Live LinkedIn Account

What am I going to get from this course?

  • How to Develop your Winning LinkedIn Strategy
  • How to Build | Rewrite your LinkedIn Profile to make the Difference
  • How to Build and Manage a Powerful LinkedIn Network
  • Learn the Actions that WILL help you Find, Engage and Book Appointments

Who is the target audience?

  • Professional Advisors
  • Business Owners
  • Sales Professionals
  • Business Start Ups
  • Accountants
  • Solicitors
  • Financial Advisors

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: My First Section

Quick Introduction to Charles Brown


Charlie tells me what his biggest challenge it - and guess what it is?


Charlie quickly learns how he can really use LinkedIn to reach more clients

Section 2: The LinkedIn LowDown
The LinkedIn LowDown - Booking Appointments
Section 3: Building Charlie's Profile
Charlie's Profile -The Hard Truth
Charlie's Profile - The Key Question to Answer
Charlie's Profile - Professional Headline
Charlie's Profile - LinkedIn Summary
Charlie's Profile - Defining Work Experience
Charlie's Profile - Getting the Evidence
Charlie's Profile - Contact Details
Charlie's Profile - Summary
Section 4: Building Charlie's LinkedIn Network
4.0 Building Charlie's Network - The Key Areas
4.0 Building Charlie's Network - The Potential
4.0 Building Charlie's Network - Reconnecting
4.0 Building Charlie's Network - Add Connections
4.0 Building Charlie's Network - First Message
4.0 Building Charlie's Network - Using Groups
4.0 Building Charlie's Network - Managing Contacts
4.0 Building Charlie's Network - Summary
Section 5: Great Actions for Charlie
5.0 Actions for Charlie - Being Proactive
5.0 Actions for Charlie - Finding Clients
5.0 Actions for Charlie - Connecting
5.0 Actions for Charlie - Introductions
5.0 Actions for Charlie - Making an Impact
5.0 Actions for Charlie - LinkedIn Persuasion Selling

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Instructor Biography

Adam Petford, LinkedIn Coach, Training and Mentor, LinkedIn Trainer

Adam is regarded as one of the UK’s leading LinkedIn trainers, having run 100's of workshops and programs in the UK & the USA. A rare bread well ahead of his curve in both his field of expertise and the techniques to educate and help others he is often described as an inspirational speaker who delivers jargon free content that inspires businesses and professionals to take real action.

What I guarantee from my training:

  • YOU will be entertained
  • YOU will laugh
  • YOU will learn from he’s experiences
  • YOU will feel my passion
  • YOU will feed on my enthusiasm
  • YOU will have renewed belief
  • YOU will develop new ideas
  • YOU may be inspired
  • YOU may even think “why didn’t I think of that?”

Ready to start learning?
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