Developing A Successful Big Data Strategy for your Business

Learn how to develop a winning big data strategy for your business and outperform your peers.
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  • Lectures 32
  • Length 8 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 2/2014 English

Course Description

What is Big Data? This Big Data course offers you all the knowledge and valuable insights required to understand what Big Data is and to develop a winning Big Data strategy that outperforms your competitors. This Big Data course is perfect for those that who heard about big data and want to learn how it can benefit your organisation.

Don’t wait too long with developing a big data strategy. Research indicated that companies leveraging big data will financially outperform their peers by 20% or more. So, if you do not want to be left behind, start developing and implementing a Big Data strategy now.

The Big Data Course helps you understand what big data is and how it will affect your organisation. During the course you will learn what Big Data is, what the most important big data trends are that affect a Big Data strategy, how you should deal with privacy, ethics and security and what are some of the most important big data technologies. In the end you will have learned how to develop a big data strategy and start with changing your organisation into an information-centric company.

What are the requirements?

  • Basic knowledge about an organisation and businesses helps to better understand how big data affects your organisation.

What am I going to get from this course?

  • By the end of the course you understand what big data is and how it affects your organisation
  • You will learn how to develop a big data strategy
  • You will learn about 8 important trends that affect any big data strategy.
  • Big Data brings great responsibility. You will learn how to ensure the privacy of your customers and what the four ethical guidelines are
  • Big data requires new technologies, in this course you will learn about the most important ones and how the affect your company.
  • Big data will only becomes bigger and those brontobytes will become common language in the boardroom. You will understand where big data is heading to and how that affects your organisation.

Who is the target audience?

  • This course if for anyone interested in big data and who wants to take their company forward with big data and outperform their competitors.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: What is Big Data?

This session of the Big Data Course helps you understand what big data is and how it will affect your organisation. You will learn about the 7V's that affect your big data strategy as well as important facts to be aware of when developing your big data strategy.

The 7V's of a Big Data Strategy
8 realities about big data that you should know
7 myths about big data and the impact on society
Quiz section 1
5 questions
Section 2: The Major Trends within Big Data

There are many different trends that affect your big data strategy. This session will discuss 8 different important trends within big data that you should aware of when developing your big data strategy.

On-the-go Big Data
Big real-time data
The Internet of Things
The Quantified-Self
The Industrial Internet
Big Social Data
Big Data and Gamification
Public Big Data
Quiz Section 2
7 questions
Section 3: Big Data Privacy, Ethics and Security

With big data comes privacy, ethical and security issues. As more and more data is collected, stored and analyzed it is important to have specific big data privacy, ethical and security regulations organized. Big data brings big responsibility.

Re-identification and privacy's self-regulating effect
Big Data Ownership
Big data ethics and the four ethical guidelines
Big Data Security
Quiz section 3
3 questions
Section 4: How To Become An Information-Centric Organisations?

Moving from a culture where gut-feeling decisions are acceptable to a culture and organization that truly incorporates big data at the heart of your company is challenging. How do you calculate the ROI and how do you start with you big data strategy?

Big Data ROI and Big Data on the balance sheet
Big Data Accountability / Governance
Big Data and Marketing - how it affects your CRM and PR
Big Data and HR
Big Data Roadmap to a successful big data strategy
Quiz section 4
6 questions
Section 5: Big Data Technologies

To move forward with big data is in the end a strategic choice that has to be made by the organization. It is however, a strategic choice with large IT implications, as big data requires new technology to be used.

Hadoop, HDFS and MapReduce
Open Source Tools
Different Types of Analyses
Different Big Data Technologies
Quiz section 5
4 questions
Section 6: The Future of Big Data

Big data will only becomes bigger and those brontobytes will become common language in the boardroom. Where is big data heading to and how does that affect your organisation?

Prescriptive Analytics
The Future of Big Data
Quiz section 6
2 questions

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Instructor Biography

Mark van Rijmenam, Big Data Strategist / Author / Public Speaker

Mark van Rijmenam is the founder of the BigData-Startups platform. is the number one big data knowledge platform. It is a platform with the latest information on big data for organisations that want to develop a big data strategy. Mark is a strategist who advises organisations on how to develop their big data strategies. As such, he is a well sought after speaker on this topic. His book “Think Bigger” will be published in April 2014

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