Logo Design for Entrepreneurs

Intro course to logo design. Learn how to create your own logo.
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  • Lectures 49
  • Length 3.5 hours
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 4/2014 English

Course Description

Hi, welcome to my course.

In this course you can learn how to design a logo. This logo might be for you or your client.

What is the logo about is the main question you need to answer when designing it. And the only way to do that successfully is through use of visual language.

In order to communicate in verbal language, we use words with certain meaning attached to them. The visual language works in similar way. Visual elements, like for example, geometric shapes, colors and typography, when arranged properly will have certain meaning. Through different, educated arrangements, you can communicate different meanings.

When you design your logo, you will have very specific meaning to communicate. In this course you will learn the basic of visual communication and you will learn how to design an appropriate, yet powerful logo.

What are the requirements?

  • A computer with Adobe Illustrator installed ( a trial version of Illustrator works too)

What am I going to get from this course?

  • Learn how to design a logo.
  • Learn basics of visual communication
  • Learn how to conduct a design brief
  • Learn basics of Adobe Illustrator

What is the target audience?

  • Bloggers, small business owners, teachers, professors, students, graphic designers, graphic design students, design enthusiasts.
  • Anyone who is presenting something, online or offline

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Theory
Overview
Preview
01:39
Design Brief
Preview
07:08
Visual Language
04:40
Theme
05:22
Concept
Preview
04:59
Typography
05:16
Color
04:54
Geometric Shapes
02:57
Visual References
02:48
Sketching
03:43
02:18

This video covers basic file structuring on a Mac's OS.

Section 2: Practice Inkscape
Introduction to Inkscape–interface, drawing geometric shapes, layers
04:38
Introduction to Inkscape–drawing shapes with drawing, pen tool
03:27
Introduction to Inkscape–grouping objects and guides
01:44
Logo Symbol 1–importing hand-drawn sketch into Inkscape
12:27
Logo Symbol 2–digitally outlining a hand-drawn sketch
02:29
Logo Symbol 3–digitally outlining a photograph sketch
03:08
Logo Symbol 4–digitally outlining a photograph 2, grouping
02:28
Logo Symbol 5–digitally creating logo symbol variations
03:33
Logo Symbol 6–digitally creating logo symbol variations 2
02:46
Logo Symbol 7–finishing logo symbol
04:27
Logo Typeface 1–creating lower case typeface
12:27
Logo Typeface 2–creating upper case typeface
11:56
Logo Typeface 3–combining logo symbol with typefaces
02:35
Logo Typeface 4–reviewing logo options
02:35
Logo Color 1–introducing Kuler, color inspiration
02:50
Logo Color 2–coloring logo
06:06
Logo Color 3–picking the final color combination
01:37
Wrapping Up–Inkscape
04:55
Section 3: Practice Illustrator
05:17

This video covers a quick overview of Adobe Illustrator.

03:51

This video covers Adobe Illustrator's pen tool, used for hand-drawing objects.

03:23

This video covers Adobe Illustrator's, various drop-down menu, grouping and different tools.

02:42

In this video I will import hand-drawn sketches into Adobe Illustrator.

04:22

This video covers outlining a hand-drawn sketch with Adobe Illustrator's pen tool.

03:18

This video covers beginning of digital sketching process.

02:16

This video covers digital sketching based on reference images.

Creating Logo's Symbol 3
02:35
Creating Logo's Symbol 4
05:20
Creating Logo's Symbol 5
02:37
Creating Logo's Symbol 6
04:22
Creating Logo's Typeface 1
07:13
Creating Logo's Typeface 2
09:41
Creating Logo's Typeface 3
03:39
Creating Logo's Typeface 4
Preview
02:43
Coloring Logo 1
02:50
Coloring Logo 2
02:53
Coloring Logo 3
06:02
Coloring Logo 4
01:45
Wrapping Up
03:51

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Instructor Biography

Sasha Kolosnjaj, Graphic Design Instructor & Designer, M.F.A. in GD

My name is Saša Kološnjaj. I have been a visual designer for over 10 years. I received my Masters of Fine Arts degree in Graphic design.

I use to lecture at the University of Minnesota Duluth and I was a trainer at Apple. Over the years I trained many people in the filed of computer graphics and graphic design.

My goal here, is to bring you affordable, easy to follow graphic design courses.

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