Use Wishpond to easily double your email list and get sales.

Generate a huge email list using landing pages and pop ups on Wishpond. Learn the basics of marketing automation & more.
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  • Lectures 12
  • Length 36 mins
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 8/2015 English

Course Description

In under an hour, learn how to build an email list and then turn that email list into paying customers using Wishpond's online marketing platform. This course will cover the basics of how to acquire emails, what strategies can be used to optimize a lead capture form, how to segment and categorize your leads, and instructions on how to run a basic email drip campaign.

Using real examples such as a landing page ebook which Wishond uses to generate over 500 leads a month, this course will walk you through step-by-step how to create and optimize a successful lead capture campaign from start to finish.

Whether your new to online marketing or are a seasoned pro, this course will provide actionable advice which can help generate more sales.

What are the requirements?

  • Familiar with the web
  • Desire to grow a business

What am I going to get from this course?

  • Build an email list
  • Create a lead magnet
  • Build a landing page
  • Build a pop up
  • A/B test a landing page
  • Dynamically change a landing page to match exact search queries
  • Segment a list based on specific conditions
  • Create a email drip campaign

What is the target audience?

  • This course is meant for people interested in growing their business online but might not be sure where to begin. This course will walk you through a step by step guide on how to build an email list and how to turn that list into customers.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Getting Started
Introduction
01:04
Why build an email list?
01:39
Lead Magnets
02:15
Section 2: Using Wishpond to grow your email list
Creating a Landing Page
06:39
A/B Testing
03:08
Pop ups
05:04
Liquid Tags
02:01
Retargeting Ads
03:43
Creating and Sending Emails
03:46
Section 3: Nurturing your leads with Wishpond
Segmenting Leads
02:05
Email Drip Campaigns
03:03
Section 4: Summary
Wrapping up
01:07

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Instructor Biography

Kevin Ho, Customer Success Coach

Kevin is a Customer Success Coach at Wishpond specializing in Social Media Marketing, Lead Generation, and Conversion Rate Optimization. He has a Communications Degree from Simon Fraser University and is a graduate of a New Media and Web Development program from the British Columbia Institute of Technology. When he's not helping businesses build online marketing campaigns, he's contributing to the Wishpond Blog on all things Marketing.

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