How to Manage a Profitable Photography Studio
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Transform your passion in profits with the PhotoCoach system!
Do you face these problems at the end of every month: insufficient cash flow, calls from suppliers, no pay cheque? Would you like to have a successful photography business where you will be able to live your passions and make profits?
In this 3.5 hour course, you willl:
About André Amyot, the Photocoach
André is a professional photographer with 35 years of experience in photography and 12 years in coaching photographers.
In 1974, after a 10 year career in the Canadian military forces, he started up SRT Photo inc, one of the most successful studios in North America with an annual turnover of nearly 2 million dollars.
André developed a strong reputation for his ability to create beautiful images, unique and different within all sorts of environments sometimes very difficult. He quickly realised the key to success was not only dependent on the delivery of beautiful images but also in the ability to sell the service in the highly competitive market of the big city.
In 2000, following his passion for photography, André transformed his main mission. He now devotes his career to helping photographers of all specialities to achieve personal and professional success. Since 1986, André repeated his message to photographers everywhere in Canada, United States and Europe.
His preferred subject leans towards marketing but André continues to offer courses in administration, profitability, techniques of creativity and on personal success. In addition to his speaking engagements, Andre provides training and personal coaching by phone, internet and teleconference.
To know more about André and his services, consult his website at www.photocoach.com
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Certificate of completion.
|Section 1: Module 1 - Boost the profits of your photo studio|
Part 1 - Profit and loss statementPreview
Part 2 - Industry standards
Part 3 - What if scenarios
|Section 2: Module 2 - Choose pricing strategies|
Part 1 - Evaluate your products and services
Part 2 - Calculate the perfect selling price
Part 3 - Prepare a winning proposal
Part 4 - Evaluate your manpower needs
Part 5 - Tactics to reduce your costsPreview
|Section 3: Module 3 - Beat the competition, be different|
Part 1 - Identify the competition
Part 2 - Identify your strenghts and weakenesses
Part 3 - Evaluate the market needs
Part 4 - Position your studioPreview
Part 5 - Create your U.S.P.
|Section 4: Module 4 - Implement fast-track marketing|
Part 1 - Marketing
Part 2 - How to write powerful ads
Part 3 - Direct marketing initiatives
Part 3.1 - Direct mailing introductionPreview
Part 3.1 - Direct mailing Postcards
Part 3.1 - Direct mailing Letters
Part 3.1 - Direct mailing Portfolio
Part 3.1 - Direct mailing Folio direct
Part 3.1 - Direct mailing Faxes
Part 3.1 - Direct mailing Emails
Part 3.2 - Yellow Pages and printed material
Part 3.3 - Trade shows
Nous développons et publions du matériel pédagogique pour aider les entreprises à rendre leurs employés plus compétents, plus performants et motivés à atteindre leurs objectifs.
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