How to Start a Successful Freelance Design Business

Find The Highest Paying Clients and Work When and Wherever you Want on Freelance Design Projects you will Love..
3.7 (3 ratings)
Instead of using a simple lifetime average, Udemy calculates a
course's star rating by considering a number of different factors
such as the number of ratings, the age of ratings, and the
likelihood of fraudulent ratings.
37 students enrolled
Instructed by Andy Cunning Design / Other
Take This Course
  • Lectures 28
  • Length 3 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
Wishlisted Wishlist

How taking a course works


Find online courses made by experts from around the world.


Take your courses with you and learn anywhere, anytime.


Learn and practice real-world skills and achieve your goals.

About This Course

Published 11/2013 English

Course Description

Are you a designer who falls into one or more of the following categories:

  • Maybe you are already freelancing while you work a full time gig and want to learn the secret of how to maximise your earnings from your ‘sideline’ freelance business without burning out into oblivion!
  • You are looking to boost your income with a few of those great freelance jobs you keep seeing online.
  • You want to learn more about how to earn more doing what you love without killing yourself.
  • Perhaps you’ve already taken the leap and you’re ready to take things to the next level.
  • Or maybe this is just for fun and you want to see if you can set up another income stream selling your design talent.

Regardless of what category (or categories) you fall into, this is the right course for you.

… But wait a second … you might be thinking “Isn’t freelancing, really really hard?” My answer is no, it doesn’t have to be.

You are probably asking yourself one or maybe all of the following..
  • How can I get over the fear of freelancing?
  • Do I have enough business skills?
  • What happens if I run out of cash and clients?
  • How will I cope with the pressure?
  • Will I be any good, do I have the talent?
  • How can I make an irresistible portfolio clients will drool over?
  • How can I find out what do clients really want?
  • How can I keep motivated?
  • Why Should you Listen to Me?

    My name is Andrew Cunning, owner of Freelancer and Creative Director, my story started 18 years ago whilst working full time as a graphic designer. I never liked the way my employer took the credit for my work and I needed extra income, so I thought ‘what the heck’ and began to take on the odd project every month or so. I really liked the sense of achievement and control I had with a client - all very different from a boss that rarely gave me credit for the work. Then before I knew it, things began to grow and I had a constant stream of freelancing jobs. It was pretty shocking to me as I had no major plan. So I decided to take the leap and leave my job to go freelance.

    The journey I went on wasn’t perfect, there were many ups and downs but I learnt the hard way which eventually helped me land some of the world’s leading brands.

    This course covers all the mistakes I made and eliminates them for you because I want to take a lot of time and money off your learning curve so you can do your business and find success quickly without a lot of the financial worries I had.

    Now, for the first time ever, by massive popular demand (I had literally hundreds of requests) I’m revealing my “Freelance Formula” system for building your freelance design business step by step. This is exactly what I wish I’d had when I started because it would have saved me thousands of hours of aggravation and thousands of pounds in lost income.

    But first, who is this course NOT for:
    • Someone who is just in it for the money
    • You think this is just an easy option
    • Someone who doesn’t like people
    • You have a negative outlook
    • Someone who isn’t an action taker
    • You don’t really care about design
    Frequently Asked Questions

    Q: What specifically will I learn from this product?

    A: You will learn how to become a freelance hero and manage work/life balance, find dream clients, work less hours, earn six figures a year doing what you love, plus much more.

    Q: How will this product teach me to generate more projects?

    A: This product shows you the step-by-step process for finding the right target market, crafting an irresistible offer and attracting clients who are actually searching for your services.

    Q: How can this product benefit someone who is already freelancing?

    A: Whether you are a beginner or already a freelancing expert, this training includes my most prized secrets and tips that you desperately need to become a six figure freelancer.

    Q: How long will it take me to implement this product and see results?

    A: Results vary but it is common to hear that members who go through the training see results in a matter of days if they have already started to freelance on the side. I’ve also received a number of success stories of people getting new clients in the first week.

    Q: What if I’m not very business minded, can I still use this product?

    A: Yes you can. I teach you how I discovered a unique way of modelling my freelance business that allowed me to focus on what I loved to do (i.e. designing and creative) and stop doing the stuff I was bad at.

    Q: How is this product delivered?

    A: I love instant results, so I want you to experience that as well. Right after you sign up you will receive instant access, along with all of the videos, audios, PDF transcripts, and bonuses with a unique log-in and password just for you.

    Q: Why should I buy this product today instead of waiting?

    A: This current price is discounted to make it affordable for those who like to take action as we know those who take action now will get the most results. The product does go up in price very soon as we will be adding new content and training to the course. However, once you sign up you will receive free upgrades and access for life.

    Q: What if I don’t like this product?

    A: I know you will LOVE this product as hundreds of people around the world have already signed up in the last few months. However, if for whatever reason you aren’t satisfied in any way or you don’t think you’re getting enough results, we have a 60 day money back guarantee (and you get to keep the product). I want you to succeed and know that if you get your hands on this powerful information and take action that you will see amazing results!

What are the requirements?

  • Computer Literate

What am I going to get from this course?

  • Module 1: Create an Irresistible Portfolio
  • How will this course help me?
  • The golden rules of perfect portfolios
  • How to launch a kick ass personal brand and become an online hero
  • Module 2: Get Clients Fast!
  • Where to find your dream customers
  • How to captivate and control your clients
  • Master client negotiation
  • Module 3: Discover how to Control Your Clients
  • Find clients and discover what they are looking for
  • Questions to ask and things to avoid
  • Time for negotiations - Learn secrets to getting what you want
  • Module 4: Learn How to Master Your Money
  • Charging secrets
  • The magic of price tiering and raising your rates
  • Managing Taxes
  • Module 5: Marketing Miracles
  • The 60 Minute Mindset
  • Ninja Networking
  • Master your time
  • Module 6: Freelance Forever
  • Work/Life Balance
  • Module 7: The Ultimate Do's and Don'ts
  • Motivation, Mentoring and 100k Freelance Formula
  • 100k Freelance Formula
  • Resource Rollodex
  • The Ultimate Do's and Don'ts
  • One 2 One Freelance Coaching Offer
  • Bonus Videos: 7 Mistakes Freelancers Make and How to Avoid Them

Who is the target audience?

  • Graphic Designers
  • Web Designers
  • Photographers
  • Illustrators
  • Creative Professionals
  • Digital Designers
  • Art Directors
  • Graduate Designers
  • Motion Graphic Designers
  • 3D Designers
  • Copywriters
  • Senior Designers

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Module 1: Power Up Your Portfolio

Welcome to the Freelance Formula

How will this course help me?

What is the "Freelance Formula"?

What do clients really want to see in my portfolio?


How can I make multiple portfolios?

Do I need a personal brand?

What is my unique selling proposition?


What name should I use?

What is the easiest way to register and protect my name?

Which content management system should I use for an online portfolio?

How can I turn myself into a brand?


How can I get more exposure from my portfolio?

How can I get testimonials if I'm just starting out?

Should I use testimonials with my online portfolio?

How can I use social media to present my work?

Section 2: Module 2: Get Clients Fast!

What should I focus on first?

How can I become irresistible to clients?

Why do some freelancers succeed and others don't?


What do clients really want?

Who do I want to work with and where do I want to work with them?

Should I focus on perfection or profits?

What am I looking for in a dream client?


What are the best social channels to use when finding clients?

How do I set up my social networks?

How should I communicate with my followers?

Section 3: Module 3: Control Your Clients

Where are all the clients?

How can I contact clients?

Why would they listen to me?


What do I need to know about my clients?

What must I avoid when dealing with clients?

How can I make sure I don't mess up?


What are the 7 secrets to negotiating?

What tips and tricks can I use to get what I want?

How can I avoid blowing the gig?

Section 4: Module 4: Master Money

What should I charge?

How can I charge more?

What kind of rates should I charge?


What can I do to attract more clients?

Should I compete on value or price?

Will clients leave me?

Am I worth that much?

Is this fair?


What type of banking should I use?

How much should I save for taxes?

Do I need insurance?

Section 5: Module 5: Marketing Mircles

How can I market my business?

Where can I start networking?

What type of networking is best for me and my personality?


Which social networks should I be on?

What's the best way to manage my time?

Are there tools that can help me prioritise my workload?


How do I use time management tools?

Is there a system I should use?

How can I get rid of time wasting stuff?

Section 6: Module 6: Freelance Forever

What sacrifices will I have to make?

Do I need a special work space set up at home?

How will my family and friends handle it?


How can I stay motivated?

What happens if I over do it?

How can I find a good mentor?

How can I make a six figure income?


What is the secret to running a 6 figure freelance business?


What have we learned?

Closing message

Section 7: Module 7: The Ultimate Do's and Don'ts
Mod 7: Part 1: Dos and Don’ts
Mod 7: Part 2: Dos and Don’ts
Mod 7: Part 3: Dos and Don’ts
Section 8: Resource Rollerdex
Freelance Resources
Section 9: One 2 One Freelance Coaching
Career Coaching From Andrew Cunning
Section 10: Bonus Videos: 7 Mistakes Freelancers Make and How to Avoid Them
Bonus Video - Part 1
Bonus Video - Part 2
Bonus Video - Part 3

Students Who Viewed This Course Also Viewed

  • Loading
  • Loading
  • Loading

Instructor Biography

Andrew Cunning is a seasoned creative professional, author and writer. His award winning career spans over 18 years working Freelance and as Creative Director for Harper Collins Publishers, Elle Magazine and Senior Designer for Sir Terence Conran.

You can follow Andrew on twitter @iamandycunning

Ready to start learning?
Take This Course