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This course will shed light on the current massive trends in business marketing that include social media and specifically Facebook. It will show you why it is so crucial that you embrace this trend and take immediate action. Most of this course is over the shoulder video showing you exactly how to set up an effective Facebook presence for your business as well as the basics on setting up an advertising account and running paid ads to grow your business. This course includes approximately 2 1/2+ hours of tutorials.
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Desktop, iOS and Android.
Certificate of completion.
|Section 1: Introduction|
Importance of Facebook
Importance to the bigger picture
|Section 2: Page Types|
Personal Profile page
Business or Fan Page
|Section 3: Setting up your account and building your First Business Page|
Setting up your personal Account and Profile PagePreview
Selecting your Business page Format
Setting up Your Business Page
Basic Rules and Ideal Size for Cover Graphics
Best Practices & Size for Profile Graphic
Setting up Your Advertising Account
Pages, Graphics, and Advertising Account Review
|Section 4: How Facebook Can Benefit Your Business|
Direct Social Interaction
Indirect Social InfluencePreview
Indirect Social Validation (Google)
|Section 5: Facebook PPC Basics|
Facebook Advertising Options
Facebook PPC Ad Basics
|Section 6: Closing Thoughts & Recap|
I have Spent over 30 years in Professional Sales and Marketing as a top producer. I have extensive experience in large Ticket sales, Contracts, as well as previous Financial Credentials. I have been an attentive student of everything I have done and now wish to share what I have learned. I have been marketing businesses online for nearly a decade.