Enhanced WordPress Strategies For Business

Supercharge Any Website With These Inside Tips, Tweaks and Tools For WordPress That Drive Traffic and Attract Customers
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  • Lectures 147
  • Length 11 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 8/2012 English

Course Description

Have you ever tried to build or enhance a website to grow your business? Have you spent lots of time learning WordPress, how to work with plug-ins, and how to tweak your website to boost traffic and sales, only to have it produce lackluster results? Have web designers quoted you a price tag of several thousand dollars just to build it for you?

With this Wordpress Tips and Tricks course you can learn How to Increase Website Traffic, which tips, tweaks, and tools you can use, without complicated programming, to boost your WordPress website and transform it into a traffic magnet -- in less time, with less money, and with a lot less effort.

  • Which plug-ins create the best results
  • How to tweak your plug-ins to maximize your site's selling power
  • How to work with themes and templates to optimize your site's attraction potential
  • And how to avoid common errors committed by WordPress designers.

This Wordpress Tips and Tricks course will take you through top essential and nice-to-have plug-ins, including admin, SEO, security, layout, usability, social, and even multimedia plug-ins. It will also dive into how to work with themes and templates, and how to tweak them a lot more efficiently.

Also, this course will show you how to tweak the look-and-feel of your website using styles, graphics, and design "tricks." It will reveal some shortcuts using copy-and-paste-simple snippets of code, as well as a number of quick-and-dirty online tools and resources -- many of which are free.

This course is for:

  • Do-it-yourselfers who know the basics of WordPress and want to know how to take it to the next level.
  • Hired webmasters or web designers who want to improve their skills to bring much greater value to their clients.
  • Web site owners who don't know the technical stuff but want to be sure their web people make the right decisions.

This course is not for:

  • Uber-Geeks who are looking for advanced coding skills. (You can certainly learn a lot from this course, but you may get bored.)
  • Complete newbie who don't have any knowledge of WordPress. (You would get more out of this course if you first took a WordPress Basics course, then came back to upgrade your education.)

This course is meant for people who don't want to get involved with heavy programming, but want to learn How to Increase Website Traffic, tweak their WordPress websites and discover powerful shortcuts to enhance their online business or blog.

This Wordpress Tips and Tricks course by developer Michel Fortin will give you a new perspective on how to optimize and ramp up your website for maximum traffic, stickiness, and conversion.

What are the requirements?

  • Must already have a basic understanding of WordPress, such as how to install it and then how to install plugins and themes.

What am I going to get from this course?

  • Students will walk away with a better understanding of WordPress strategies and inside tips they can apply immediately to improve the results from their business website.
  • These strategies can be applied to corporate websites, ecommerce sites, blogs, content sites, or sales pages - as long as they are built on WordPress.

What is the target audience?

  • Webmasters who want to learn enhanced WordPress strategies for business websites, so they can charge more for their skills.
  • Employees responsible for their company's sites, who know the basics of WordPress and want to know how to take it to the next level.
  • Hired webmasters or web designers who want to improve their skills to bring much greater value to their clients.
  • Entrepreneurs or small business owners who want their site to get the best possible results, and want to avoid common pitfalls.
  • Website owners who don't know the technical stuff but want to be sure their web people make the right decisions.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction to FortinPress
02:08

Welcome and Introduction to the FortinPress course about WordPress

03:01

In this video, you will learn what the FortinPress course covers, and gain a better understanding of its contents

00:36

In this video, we discuss who this course is intended for, and who will benefit most from taking the classes.

01:56

In this video, you are introduced to Michel Fortin, the instructor of FortinPress

How To Get Support And Ask Questions
Preview
1 page
Section 2: Bonuses and Resources
How To Download Class Working Files
Preview
1 page
4.9 kB

This zipped file contains an Excel spreadsheet with all the links and resources mentioned in this class. You will need a program like WinZip or 7Zip to unzip the .zip file, then a program like Microsoft Excel to open the .xls file contained within the zipped file.

6.9 kB

This zipped file contains an Excel spreadsheet with all the links and resources mentioned in this class. You will need a program like WinZip or 7Zip to unzip the .zip file, then a program like Microsoft Excel to open the .xls file contained within the zipped file. 

6.1 kB

This zipped file contains an Excel spreadsheet with all the links and resources mentioned in this class. You will need a program like WinZip or 7Zip to unzip the .zip file, then a program like Microsoft Excel to open the .xls file contained within the zipped file. 

8.2 kB

This zipped file contains an Excel spreadsheet with all the links and resources mentioned in this class. You will need a program like WinZip or 7Zip to unzip the .zip file, then a program like Microsoft Excel to open the .xls file contained within the zipped file. 

4.6 kB

This zipped file contains an Excel spreadsheet with all the links and resources mentioned in this class. You will need a program like WinZip or 7Zip to unzip the .zip file, then a program like Microsoft Excel to open the .xls file contained within the zipped file. 

5.2 kB

This zipped file contains an Excel spreadsheet with all the links and resources mentioned in this class. You will need a program like WinZip or 7Zip to unzip the .zip file, then a program like Microsoft Excel to open the .xls file contained within the zipped file. 

01:03:12

As a member of a private Platinum Coaching Group , each week a member delivers a class to other members. Recently, I delivered a "closed-door" session to members only, where I talked about some of the new features in WordPress. As a free bonus for FortinPress students, here is the exclusive recording to this private class.

Section 3: Class 1: WordPress Best Practices
14:03

In this video, we introduce the course and provide an overview of what to expect in the coming classes.

12:12

In this video, we reveal where and how you can download the class resources and free bonuses available.

02:41

In this video, we demonstrate some of the core "best practices" all developers should know when working with Wordpress

04:15

In this video, we demonstrate the importance of using a development server on your local computer, instead of developing your WordPress site live.

06:41

In this video, we discuss the importance of using a child theme when customizing your theme's styles

About Our Recommended WordPress Plugins
Preview
03:25
Plugins: WordPress Reset
01:25
Plugins: WP Example Content
01:49
Plugins: Use Google Libraries
01:57
Plugins: Shortcodes Ultimate
17:21
Class 1 Q&A Session Introduction
00:27
Q&A: How To Add an Optin Box in the Sidebar
02:41
Q&A: How to Manage Your Bookmarks
06:24
Q&A: How to Convince Clients to Switch to WordPress
04:18
Q&A: Can a PHP Site be Functional Inside Wordpress?
05:39
Section 4: Class 2: Essential Administrative Plugins
Introduction to Class 2
Preview
01:55
Plugins: Add Quicktag
11:28
Plugins: Admin Management Xtended
01:58
Plugins: Broken Link Checker
01:44
Plugins: Clean Options
02:15
Plugins: Duplicator
02:04
Plugins: Exec-PHP
00:55
Plugins: Google Analytics for WordPress
00:47
Plugins: Grab & Save
03:15
Plugins: Portable phpMyAdmin
01:12
Plugins: Plugins Garbage Collector
00:29
Plugins: Search & Replace and Search Regex
04:42
Plugins: Simple Tags
06:57
Plugins: WP-DbManager
00:58
Plugins: WP Optimize
01:13
Plugins: WP CleanFix
00:38
Plugins: WP Show IDs
00:52
Plugins: WP Status Dashboard
02:47
Introduction to Security Plugins
00:43
Plugins: Absolute Privacy
01:22
Plugins: Akismet
00:36
Plugins: Anti Feed-Scraper Message
01:52
Plugins: Secure WordPress
00:45
Plugins: ServerBuddy
02:04
Plugins: SI Captcha Anti-spam
01:13
Plugins: Stop Spammer Registrations
00:30
Plugins: User Spam Remover
00:29
Plugins: Wordpress Firewall
01:23
Plugins: WP Ban
00:25
About CloudFlare
11:40
Class 2: Q&A Session Intro
01:03
Q&A: How do I turn off Auto Save?
08:15
Q&A: Can you have too many plugins in Wordpress?
04:18
Q&A: Can Cloudflare put my site at risk?
01:23
Q&A: Do you recommend a duplicator plugin?
03:19
Q&A: Do you design for mobile phones?
02:27
Q&A: Is the free version of Cloudflare adequate?
02:32
Section 5: Class 3: Essential SEO (Search Engine Optimization) Plugins
Class 3 Introduction
Preview
01:19
SEO and Front-End Loading
13:55
Plugin: Wordpress SEO & All-in-One SEO Pack
07:49
Plugin: Google XML Sitemaps
01:06
Plugin: No Self Pings & SEO Smart Links
01:11
Plugin: Plugin Output Cache & Pretty Link
02:21
Plugin: The Big Four of SEO
06:19
Plugin: Smart 404
00:56
Plugin: WP Supercache & W3 Total Cache
06:25
Plugin: iRobots.txt & Robots Meta
04:03
5-Minute SEO
01:43
Plugin: Useful Social Plugins
11:40
Autoresponder Tip and Evergreen Articles
06:54
Selfpromotion.com & RSS Submit
05:02
Page Speed Test
02:16
Wrapping Up Class 3
01:50
Section 6: Class 4: Plugins You Should Have
Introduction to Class #4
Preview
00:56
A Few Good Resources
08:37
Plugins: Addsig
02:25
Plugins: Ambrosite
11:44
Plugins: Custom Classes
02:21
Plugins: Better Excerpt
01:55
Widget: Jquery Vertical Accordion Menu
01:31
Plugins: List Category Posts
01:08
Plugins: Order Plugins
01:29
Plugins: Post Plugins Set
04:11
Widget: Section Widget
02:16
Plugins: Widget Logic
03:27
Plugins: All-in-one Fav Icon
02:17

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Instructor Biography

Michel Fortin, Expert Trainer at The Licorice Group

A direct response copywriter and marketing consultant for the better part of 25 years, Michel Fortin is also an expert trainer, web designer, WordPress geek, and serial entrepreneur.

He was instrumental in selling hundreds of millions of dollars worth of products and services for his clients in a wide variety of industries, which included some of the most successful marketing campaigns on the Internet. His proven, battle-tested strategies can significantly improve your responsiveness, visibility, and conversion rate.

Michel is the co-founder of The Licorice Group, an online training and publishing company, as well as several membership sites that show you how to build, manage, and grow online businesses.

Today, he is an in-demand public speaker and highly sought-after consultant around the world. For several years he also taught sales, marketing, ecommerce, and web design at a local college under their accredited Business Administration and Marketing Management programs.

Instructor Biography

Licorice Group, Training With a Twist

The Licorice Group is an Internet publishing company that specializes in quality multimedia products and training software.

Founder Michel Fortin has worked with entrepreneurs and small businesses spanning 200 different industries since the early 90's. They often speak at seminars and training events around the world, and have coached thousands of people all over the globe.

Other Licorice Group trainers include select experts, authors, and leaders in their respective fields. Together, they have a leg up on what works, what works extremely well, and what doesn't work at all. Therefore, they can provide you with a different angle and a unique perspective other training programs don't have.

Or as we might say, "Licorice Group is Training With a Twist!"

We welcome suggestions for new courses, so if there's anything you'd like to have us cover, please let us know. We're listening!

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