Trying to create great strategy to attract customers, drive differentiation from your competitors and success for your business?
This course takes you through everything you need to know to create, implement and refine powerful, effective and differentiated strategy for your business that will set your organisation apart from its competitors, draw customers to you and drive your success.
The course is taught with a series of short but intensive video segments that explain all the key points of how to create effective business strategy. Many real-life examples are used to illustrate the key concepts. Real life difficulties are also explored, with some pragmatic advice to work around and through the inevitable obstacles to your progress.
Generally the course can be completed in under six hours - though some of the topics are intensive and will need creative thought for maximum benefit. Creativity is something that appears when the time time is right!
The course is aimed at entrepreneurs and business leaders who want their businesses to succeed. This course teaches how to create business strategy that:
Mike McCormac is a recognised international expert in business growth and sales success.
Mike teaches a variety of business and sales topics in business schools and colleges internationally and has an MBA. His professional career spans several high-profile successful roles in sales, marketing and business leadership.
Mike has worked for some of the world’s largest corporations and won contracts up to one billion Euros in value. He has also worked with many small and medium sized businesses to create, train and implement effective business strategy, sales processes and sales skills to drive growth and success.
Mike’s popular blog www.salessuccessandmore.com features lots of short, pragmatic articles with a business and sales focus.
Mike is a serial entrepreneur himself, and has a very successful consulting business and a number of successful online businesses. Mike lives in Cyprus and works with companies internationally.