Create Truly Effortless Email Marketing Campaigns
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Create Truly Effortless Email Marketing Campaigns

That generates 200% more sales and conversions from your email list - even if it's small
4.8 (5 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,646 students enrolled
Created by Krisztina Rudnay
Last updated 8/2017
English
Current price: $10 Original price: $100 Discount: 90% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1.5 hours on-demand video
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • What kind of emails to send
  • How to send those emails
  • Mastering the perfect headline copywriting
  • Get your emails opened
  • Create different email campaigns
  • Write a perfect newsletter
  • Measure the results
View Curriculum
Requirements
  • Have a website
  • Have a product or service to sell
Description

Smart marketers know that when executed properly, there is no faster, easier or more cost-effective way to generate sales than email marketing.

But how do you do it the right way?

Fortunately that's exactly what you are about to learn:

  • Make sure that your email is delivered to your prospect's inbox
  • How do you get your emails opened?
  • Which goals and metrics should you track to measure email marketing success?
  • 10 tricks to write a good subject line
  • The perfect welcome email and campaign
  • Automate the entire process

Master every important elements of a successful email marketing and do it yourself!

After watching this course, you will know what to do to get your email is not only get delivered, but also generate real opens and clicks, engagement, and most importantly: sales with your subscribers.

Note: This course is mostly slide based, with some screen-cast lecture.

This course is not technical (how to set up your autoresponder, or email marketing software). This is all about email marketing and campaign creation. You have to build it in your own business and use the software of your choice.




Who is the target audience?
  • Entrepreneurs
  • Marketers
  • Business Owners
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Curriculum For This Course
24 Lectures
01:24:24
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About this course
2 Lectures 05:49

A quick overview what will you learn from this course about email marketing

Preview 01:51

About SPAM
03:58
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Email Marketing
4 Lectures 08:08

How an email subscriber become a customer?

Preview 02:27

There are 3 main types of emails send in your campaing

Email types you will send to your list
03:35

There are 2 main types of how to send your email campaigns

Sending methods
01:03

Important message for you
01:03

Email Marketing test quiz
5 questions
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Autoresponders
2 Lectures 12:05

Learn about email marketing automation 

Preview 05:48

Build a mailing list - demonstrated in Aweber

Build a list - Sign Up Form (demonstrated in Aweber)
06:17

Autoresponder Quiz
3 questions
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Promotion planning
1 Lecture 02:06

This will be your most important tool to plan your email campaigns - promotional, educational or activational

Preview 02:06

Promotion planning quiz
3 questions
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Master Subject Line Writing
3 Lectures 10:03

Let's talk about email subject lines

Why subject line is important?
01:44

Some tips and tricks how to start writing your email subject line

How do you write the perfect subject line?
04:14

What kind of email subject lines you can use in your marketing campaigns?

Subject Line Examples
04:05

Subject line quiz
5 questions
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Get better open rate
2 Lectures 09:11

How to send different emails and campaigns for different people on your mailing list?

Segment Your List
05:48

Why is it beneficial narrowing down your subscribers list?

Keep A List Higene
03:23

Get more open rates quiz
4 questions
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Campaign Creation
5 Lectures 20:48

The path of how to convert subscribers to customers

Understand The Funnel
01:25

How to write the perfect Welcome emails (I show mine)

The perfect Welcome Email (swipe file)
03:51

How do you write the perfect welcome email campaign using an autoresponder?

Welcome Email Series (Swipe file)
04:02

How to send your email campaigns manually for segmented people (I show mine in Mailchimp)

Segmented Broadcast
03:56

How to write a sales email campaign (I show mine in Aweber)

Sales Campaign Series (Swipe file)
07:34

Campaign creation quiz
3 questions
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Email Copy Writing
2 Lectures 10:49

Want to send regular emails to your subscribers list? Here is how to structure it

The perfect Newsletter
04:15

Unique ideas what to write in an educational newsletter

What to send in your newsletter?
06:34

Email copywriting quiz
4 questions
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Measuring results
1 Lecture 03:03

Measure email marketing effectiveness

Which Metrics Are Important?
03:03

Measuring quiz
3 questions
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It's your turn
2 Lectures 02:22

This is your turn to create your email campaigns!

Activity
01:17

BONUS Lecture
01:05
About the Instructor
Krisztina Rudnay
4.7 Average rating
111 Reviews
6,496 Students
11 Courses
Easy and inexpensive marketing advice for small businesses

I’m Krisztina Rudnay, and I’m originally from Hungary. I have spent the past 11 years as a marketer for small and medium sized businesses, and as an entrepreneur myself.

I took a job with a medium sized company to come to the United States and lead a new product launch. So I closed my own company in Hungary, came here for a client who now has the top-selling product in their industry, and stayed.

I was thinking about how I can help the most with my marketing experience, when I realized that most entrepreneurs and small business still don’t do a lot of marketing. For many, nobody ever taught them how to do it, and they think it’s something difficult, time-consuming, and expensive. 

In my courses, I cover different marketing tools from content marketing, through sales funnels to social media advertising. They are easy to understand and integrate in your business.

I'm also a fitness instructor, and certified personal trainer.