Cognitive biases: learn to master decision-making

A comprehensive guide to mastering the remarkable world of decision-making, behavioural economics, and cognitive bias.
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  • Lectures 14
  • Contents Video: 2 hours
    Other: 30 mins
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 1/2014 English

Course Description

This course is a comprehensive guide to mastering the remarkable fields of decision-making, behavioural economics, and cognitive bias. Have you ever wondered how you could learn to frame decisions to get better results, or how you could avoid the status quo bias? How about learning to process and manage complex risks? And what is the role of intuition in any decision? Behavioural economics is the field of research into how human beings think, decide, and act. This course translates the key findings of the past five decades of research into tools and principles for you to use in life, business, and leadership.

By the end of this course you'll understand the many pitfalls we are prone to make in decision-making (cognitive biases), how to avoid them, and how to help guide others into better, more empowered, more rational decision making.

Ready to become a veritable Jedi at decisions? Let's get started!

You will receive a certificate upon completion of this course.

What are the requirements?

  • A high level of English proficiency is assumed.

What am I going to get from this course?

  • Comprehensive understanding of cognitive biases.
  • Comprehensive understanding of heuristics in decision-making.
  • Clear understanding of what intuition is and its role in complex decision-making.
  • Clear understanding of how to apply your understanding of cognitive bias and decision-making to business and the corporate world.
  • Clear understanding of how to apply your understanding of cognitive bias and decision-making to everyday life.
  • Clear understanding of how to apply your knowledge of decision-making to leadership.

What is the target audience?

  • Corporate decision-makers (executives, managers etc).
  • MBA students
  • Undergraduate and postgraduate students in psychology and economics.
  • And anyone interested in developing their ability to think and make excellent decisions.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction to behavioral economics, cognitive bias, and decision-making
04:31

An overview of what we'll be covering in this course.

05:02

This lecture gives an excellent introduction to the key principles and findings of behavioural economics. If you can, also read 'Thinking Fast and Slow' by Daniel Kahnemann (this lecture is condensed from the book).

Section 2: Cognitive bias and decision-making
Article

This lecture covers 'decision fatigue', the fatiguing effect of too many decisions on our minds - and strategies to remove it.

03:53

The first principle to understand about cognitive biases: they are always at work influencing your thinking, either with your knowledge or without.

04:15

Crucial to understanding behavioural economics and human decision-making is to understand how we can be both rational and irrational at the same time, in different ways. This lecture explains.

22:54

First of three lectures looking in greater detail at the fifteen most important cognitive biases to understand well. As each bias is considered, we think about how to apply this knowledge in real-life decision making.

16:47

Second of three lectures looking in greater detail at the fifteen most important cognitive biases to understand well. As each bias is considered, we think about how to apply this knowledge in real-life decision making.

16:57

Third of three lectures looking in greater detail at the fifteen most important cognitive biases to understand well. As each bias is considered, we think about how to apply this knowledge in real-life decision making.

28 pages

This downloadable resource features extensive notes and an exhaustive listing of cognitive biases. Use as a reference for the remainder of the course.

Section 3: Heuristics, framing, and decision-making
08:21

This lecture explains the 'availability' heuristic.

04:56

This lecture explains the 'framing' heuristic.

05:50

This lecture explains the 'representativeness' heuristic.

Section 4: Applying behavioral economics
08:50

Application of behavioural economics to business.

03:19

This lecture concludes our course.

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Instructor Biography

Best Thought Ltd., Management consultants

A UK-based management consultancy, Best Thought Ltd., is uniquely positioned to teach a diverse methodology drawn from chaos theory, non-linear strategy, behavioural economics, productivity, organisational leadership, ethics, jazz improvisation (one of our consultants holds the ALCM diploma in jazz piano) and best-practice management. We have a passion for helping organisations become twice as simple and twice as smart.

We bring a tri-sector perspective to the table, having worked within charitable, public, and private sectors in the past (including leading a team of researchers, engineers, and designers to produce a neurosurgical device prototype). The Best Thought team will give you experienced coaching and engaging teaching. Let's get started!

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