YouTube for business – How?

Create a competitive advantage for your business with YouTube
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  • Lectures 14
  • Length 1 hour
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 5/2014 English

Course Description

Nowadays deciding on an advertising budget and then determining how to spend it is one of our most challenging decisions. You have to acknowledge how much advertising has changed and know your options. So how can you update your advertising strategy to a point where you don’t have to use a large sum of money for advertising? Simple answer: video.

This course introduces you to using YouTube as a part of your marketing strategy and to how you can set yourself apart from the regular static advertisements. Furthermore, you will hear about different tools related to YouTube, such as Fan Finder, TeamLink, Google Keyword Planner, AdWords and others, and learn how to use them through visualizations. Furthermore, you will understand the different types of YouTube ads and be able to decide which ones are suitable for your business. Various tips and advice are included as a part of the course, which aim at helping you understand the channel better and use it to your advantage.

What are the requirements?

  • To develop the skills in training need to have an Google profile and test the recommendations of the training
  • YouTube is completely online based and do not need to do installations on your computer

What am I going to get from this course?

  • The main objective of the course is to enrich the viewers’ understanding of YouTube and the importance of video content. Through multiple examples and visualizations you get to see how exactly you can use the different features the website provides and various tools, so that you can increase your business’ visibility and your brand awareness online and offline.

What is the target audience?

  • The preferred audience are entrepreneurs of all ages, who have decided to turn to online advertising and social media, in this case specifically to YouTube, to create a competitive advantage for their business. However, it can be beneficial to everyone interested in YouTube as something more than just a source to watch entertaining videos.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: YouTube for business – how?
Focus of YouTube for business – how?
Why YouTube
YouTube Tutorials
Channel trailer and annotations
More options for your channel
YouTube – users want creative content
Tips and advice for YouTube
Using YouTube Analytics
Promoting with Fan Finder & AdWords
Becoming a YouTube partner. Google Keyword Planner
Customer engagements. Create a professional slideshow
More business tips for YouTube
Why YouTube
3 pages
YouTube for business – how - Tips and advice
2 pages

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Instructor Biography

Slavi Slavov, Business development consultant

Business development and Owner at business education and consultancy company in the field of Marketing and Sales, Management, Finance, Business development, Human development.

Business development and Owner at e-Learning company - powerful and cost effective online training system designed to share knowledge and skills by professionals for professionals.

In partnership with thousands international business consultants, trainers, e-learning authors, speakers.

In business relation and partnership with ten of thousands business owners, CEO, General and line managers.

With more than 2 000 corporate clients like Bayer, BOSCH, CAF, Cisco, Coca-Cola, Danone, DHL, Festool, Harting, Hauraton, Honda, HP, Allianz, Interamerican, Kappa, Kaufland, BASF, Liebherr, MAN, Metro, Phoenix Group, ROHE, Sterling, Yellow pages, Sarten, Roca, Scania, Microsoft, Miroglio, PORR, SAP, Shell, Siemens, Schenker, Schneider and many others.

More than 15 years of entrepreneurship in management consulting and business education services.

Entrepreneur in other business sectors, business development consultant, life connoisseur.

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