Create A Webinar Sales Funnel With LeadPages
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Create A Webinar Sales Funnel With LeadPages

Confidently create a webinar sales funnel to generate more leads and sales for your business.
4.4 (82 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
7,923 students enrolled
Created by Bob Jenkins
Last updated 7/2015
English
Price: Free
Includes:
  • 2 hours on-demand video
  • 3 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Envision a complete webinar funnel for your own business
  • Attract more of your ideal clients and customers to want to work with you or buy your product
  • Engage your audience with compelling webinars that convert more of them into raving customers
  • Scoop up more customers by serving your webinar to more people than can attend live
  • Leverage your webinar for long-term marketing with replays and derivative content
View Curriculum
Requirements
  • This course demonstrates webinar technology of GoToWebinar, but this is not required.
  • Students of this course will benefit most if they are or will become a user of the LeadPages lead generation software platform.
  • No HTML or coding skills required.
Description
  • What you’ll find below is a 100% free and no strings attached video course (with 10 videos) … that contains the simple webinar system that allowed LeadPages™ to grow from zero to 25,000 customers in under 2 years!
  • You'll get simple, step-by-step instructions on how to create an evergreen webinar model you can rinse and repeat for your business (without any of the hassles you might expect).
  • You'll get behind-the-scenes access to the entire marketing strategy we use at LeadPages™ (and of course explanations on how to borrow this exact webinar system).

This course is designed for the small business owner, entrepreneur, coach, or service provider who wants to spend more of their time on serving their customers than on marketing.

Who is the target audience?
  • This course is meant for marketing managers, small business owners, DIY entrepreneurs, and agencies who wish to incorporate webinars into their sales systems.
  • Experienced webinar hosts will be familiar with many of the strategies in this course, but will likely be surprised by some ninja techniques they can implement immediately.
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Curriculum For This Course
13 Lectures
04:47:04
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Introduction
1 Lecture 05:23

In this first video, I'll give you the birds-eye view of this course and the Webinar Funnel System we've used at LeadPages™ to go from 0 to 25,000 customers in less than 2 years.

Introduction To The Webinar Funnel System
05:23
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Vision
1 Lecture 11:36

In this video, I'll lay out the game plan for YOUR Webinar Funnel System and make sure you have a few essential pieces in place from the beginning.

Vision: What Will Your Webinar Sales Funnel System Look Like?
11:36
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Attract
3 Lectures 41:00

Attracting your ideal audience to flock to your webinars is such a key topic, I've split this section into 3 pieces. What few marketers will tell you is the key to profiting from webinars starts LONG before you ever put your upcoming webinar on the calendar. Find out how to pre-load your invitation list with ease.

Attact Your Audience
15:35

Your success with webinars partly depends on how well your invitations convert to registrations. I'll show you the 4 key elements of a high converting webinar registration page you can easily use to elevate your own sign-ups.

Attract More Webinar Registrations
12:47

Attracting more webinar registrations is good, but making sure more people actually SHOW UP to your webinar is essential. In this video, I'll show you how we increase our attendance rates and get our attendees' help with growing our audience.

Attract More Webinar Participants
12:38
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Engage
2 Lectures 24:25

Your webinar just went live - now what? In this video, I'll lay out my blueprint for what to say and do to keep your attendees hanging on your every word - to the very end of the session. Watch this lecture to discover how to engage with your audience on your live webinars.

Engage Your Webinar Audience
11:41

If you plan on offering your product, service, or a consultation during your webinar, you'll love the conversion strategies I lay out for you in this video. Sending people to the wrong type of sales page, or making a mistake in how you present your offer will sabotage your results. Don't make those mistakes; watch this video to see what to do instead.

Engage For More Sales
12:44
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Scoop
1 Lecture 18:58

Congratulations - your webinar's over. Now what? Don't settle for live webinar sales only. Utilize the strategies in this video to scoop up more customers and help more people with the specific post-webinar actions I'll teach you below (hint: showing a replay is just a small piece of getting this right).

Scoop More Customers
18:58
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Leverage
2 Lectures 21:42

Want to maximize your profits and impact with webinars? Then you must optimize your webinar funnel. I'll teach you all about split-testing (in plain English) and other strategies for increasing your short-term and evergreen conversions. Click play below to start this penultimate video.

Leverage Your Webinar Replays
10:42

Webinar marketing is not a "one-and-done" exercise. To create an evergreen marketing system, you'll want to follow the steps I lay out for you in this video. This is where your competition is getting lazy, and where you can rise to the top for your audience.

Leverage With Webinar Repurposing
11:00
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Bonus Content
3 Lectures 00:00

Over the last year, members of our marketing team have extensively discussed conversions, webinars, split tests, and other related areas of improving business. This guide brings you the best of our marketing team, plus expert webinar tips from our colleagues. In the resources area of this lecture, I've highlighted a few of my favorite blog posts on the topic.

Bonus Content: LeadPages Guide To Webinar Marketing
14 pages

Want the full page version of all the handouts in the course? Download this.

All Course Slides
128 pages

This bonus content provides all the handouts for the course, in a convenient 6/page format for fast reference and less pages to print.

All Course Slides - 6/page
22 pages
About the Instructor
Bob Jenkins
4.3 Average rating
166 Reviews
15,611 Students
4 Courses
Marketing Educator At LeadPages

Bob Jenkins is the lead Customer Success trainer, hosting the LaunchPad new-customer webinars and creating in-depth courses for the LeadPages community.

Since 2006, Bob has trained thousands of entrepreneurs on the big picture marketing strategies and the specific under-the-hood tech methods to growing a business with online marketing. He was Customer #43 of LeadPages almost 2 years before joining the company.

He’s the author of Take Action! Revise Later, A Simple Guide To Success In Business.

Thanks to falling in love with a native of the state with a huge family, Bob is a Minnesota transplant from Maryland, but will always root for the Orioles. At coffee shops and bars, he’s that guy asking about the loose leaf tea and hard cider instead of coffee and beer.

When Bob’s not developing or delivering a training webinar, he’s enjoying some kind of an adventure with his wife, Therese. Favorite Inspirational Quote: “Go that way, really fast. If something gets in your way – turn!” from the excellent 80’s film, Better Off Dead