As a dedicated data enthusiast with over 12 years of hands-on experience using Google BigQuery, I have a deep passion for leveraging data to drive insights and decisions. My journey includes architecting and developing a comprehensive Business Intelligence and Analytics system entirely from scratch, harnessing the power and scalability of BigQuery. This extensive practical experience provides me with a unique perspective on utilizing BigQuery effectively in real-world scenarios. In addition to my technical work, I am also the owner of the company ppltx, bringing a blend of technical expertise and business acumen to the data landscape