My name is Antonio Lorenzon and I'm the BusinessTelling Founder and Managing Partner. I have 15+ years of experience in Marketing and Business Storytelling as:

- Director and Board member in International Start-ups in United Kingdom, Italy and United States;

- Former International Marketing Leader in multinational companies such as Procter&Gamble and Kellogg in Geneva (CH);

- Ph.D in Marketing at the University of Milano and Visiting Ph.D at MIT Sloan School of Management in Boston (USA);

- Marketing Professor at Reading University (London, UK), University of Padua (Italy) and IULM University (Milan, IT).