Create A Marketing Plan For Your Business in 2 Hours or Less

Learn ideal marketing strategies and tools to create a marketing plan that will have you leap into action within a day
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  • Lectures 17
  • Length 1 hour
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 12/2013 English

Course Description

If you are a busy entrepreneur or professional, chances are that you are used to marketing bursts followed by busy periods and when work slows down, you begin marketing again. Here is your chance to break the cycle and create a plan that will allow you to grow your business more consistently. This course will take you through strategies that can be easily implemented to boost your marketing. The lessons have examples and process charts that will have you energized to do your marketing in no time.

  • Understand what marketing is and how to market your small business
  • Learn to assess the time commitment and requirements to implement marketing strategies
  • Learn steps that you can take to implement strategies that will help you grow your business
  • Create marketing action plan and a marketing schedule to effectively move you forward in the process.
  • What are the requirements?

    • Business owners who want to overcome typical challenges to grow their business

    What am I going to get from this course?

    • Understand marketing for small businesses
    • Guide to implement strategies
    • Create a marketing action plan
    • Review and assess marketing strategies that may be suitable for your business

    Who is the target audience?

    • Small business owners
    • Entrepreneurs

    What you get with this course?

    Not for you? No problem.
    30 day money back guarantee.

    Forever yours.
    Lifetime access.

    Learn on the go.
    Desktop, iOS and Android.

    Get rewarded.
    Certificate of completion.


    Section 1: Introduction

    A quick introduction to the course objectives and some tips on using Udemy.

    Section 2: Marketing, Defined and the Marketing Stragey Builder

    An overview of the definition of marketing


    We learn the basic components of the Marketing Strategy Builder and the Lifetime Value calculation


    This lesson covers two of the easiest ways to get new business: Referrals & Repeat Business

    Section 3: Marketing Strategies

    Networking, Joining Associations, Public Speaking & Lunch and Learn


    We learn how to make the most of a trade show or conference and how to successfully host a product party.


    The key points on writing content as a marketing strategy


    This lesson covers the steps related to public relations as a marketing strategy


    This lesson covers the material related to using Direct Mail as a Marketing Strategy


    Information on using Advertising as a Marketing Strategy


    This lesson covers the basics of using Sponsorship, Joint Ventures and Strategic alliances for marketing


    This lesson covers the information you need to use Special Promotion, or electronic coupons.

    Section 4: Online Marketing Strategies

    This lesson covers the key points you need to consider as you take on your on-line marketing strategy


    This lesson gives you information on building a following on social media to provide the basis of marketing


    This lesson covers how to use webinars for marketing strategies

    Section 5: Marketing Action Plan

    This lesson provides you with the information you need to build a strong marketing Action Plan

    Section 6: Course Summary and Close

    A quick summary and a deal for other courses

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    Instructor Biography

    Success Skills, Time Management Experts

    Perry Wilson, PMP

    After spending 32 years in the corporate world, Perry gained experience and expertise in all aspects of sales and people leadership.

    Taking the skills she learned as a corporate leader, and applying them to the needs of the business owner, Perry realized that there was the opportunity to provide the small business owner with the same tools and skills that are part of a successful corporation. She partnered with Elena and adapted everything she learned to create the Business Growth Essentials curriculum.

    "I know with the right tools, anyone can achieve their dreams."

    Elena MacGregor, CDG

    Elena has been in business for over 20 years. During this time, she has developed the expertise to manage and lead great teams. Realizing that the skills that she has gained are hugely valuable for business owners of any size, she partnered with Perry to create a learning community for entrepreneurs.

    She started without any business experience and struggled through the growing pains of running a business just like most entrepreneurs. By helping entrepreneurs learn these critical skills she hopes to save them time and money so that they can focus on what they do best and enjoy the success of their businesses.

    “The difference between success and failure is only a few skills. Our goal is to provide access to greatness for everyone.”

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