This Improved SEO with Rich Snippets and MicroData course will teach you how to add extra information to your web site content to allow Google and other search engines to display advanced "rich snippets" of information to searchers.
Downloadable examples are included showing how to create MicroData for a person, organization, product, offer and product review.
Important web sites to use as references for microdata.
An introduction to microdata and how it affects Google search results.
Introducing the schema.org website and the MicroData schemas you can use.
Learn about the MicroData HTML5 attributes: ItemScope, ItemType and ItemProp.
An introduction to the Google Structured Data Testing Tool.
Example describing a Person with MicroData.
Example describing an Organization or Business with MicroData.
Example describing a Product with MicroData.
Example describing a Product Offer with MicroData.
Example describing a Product Review with MicroData.
I am a trainer for MPire Training, where we create high quality online training focusing on web technologies.
I have been a commercial software developer for over 15 years, building Web and Windows applications for businesses. I run a software development company that produces fast web applications for businesses.
We offer a variety of services which range from training in all kinds of industries and marketing strategies to assist businesses to prosper online.
We have over 20 years experience in the IT industry which consist of website design, Microsoft .Net programming, Database development, Online Marketing and Training.