Creativity Gateway: The Science of Creativity
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The Creativity Gateway is a systematic approach to creativity. The Creativity Gateway science of creativity is based on a review of relevant results of the most current studies on the process of creativity. A true understanding of the science reveals principles that will help you understand the creative process and disprove a number of prevalent myths related to the topic. The Creativity Gateway is composed of the following Building Blocks: Supercharging Your Creative Energy; Expanding Your Knowledge Base; and Enhancing Your Networking to boost your creativity. Note: This course is an abridged version of Creativity Gateway: How to Enhance Your Creativity, explaining the science of creativity.
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|Section 1: Creativity Gateway Science Background|
This lecture describes inhibitors of creativity and why creativity is important today.
This lecture describes the basis for the science of creativity and how the generalized creative process really works.
|Section 2: The Science of Creativity|
In this lecture you will learn how the creative process is powered by knowledge not innate talent. The types of knowledge critical to creativity and involvement of different parts of the brain are explained.
This lecture explains the how energy is critical to the creative process and what aspects of creative energy are most important.
This lecture describes results showing how networking is vital to the creative process.
|Section 3: Creativity Gateway Principles And Building Blocks|
Principles, Myths and Building Blocks of Creativity Enhancement
Jerry L. Newman holds a bachelor's degree in biology and doctorate in biochemistry. He is the author of Creativity Gateway to Breakthrough Solutions. He has been a product innovation leader for over 25 years at companies such as S.C. Johnson and Johnson & Johnson. Under his leadership over 60 products have been commercialized. Trained as a scientist, his passions are creativity and innovation based on science and technology. He believes that technology developed by people can greatly enhance the health and lives of individuals. He is the originator of the the Creativity Gateway, CREATIVE culture and Lions of Innovation and author of papers on these innovation leadership concepts. He has also authored numerous scientific papers and is a patent holder for a number of inventions.