Amazon Traffic, Sales and Marketing for Sellers & Affiliates
4.7 (54 ratings)
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Amazon Traffic, Sales and Marketing for Sellers & Affiliates

Take your Amazon FBA or Amazon affiliate business to a whole new level. Learn how to drive traffic from multiple sources
Bestselling
4.7 (54 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
629 students enrolled
Created by Theo McArthur
Last updated 12/2016
English
Current price: $10 Original price: $110 Discount: 91% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 3 hours on-demand video
  • 2 Articles
  • 5 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Drive traffic to Amazon listings from multiple external sources
  • Give newly launched products/listings a sales and ranking boost
  • Sell in high volume, competitive niches on Amazon
  • Drive traffic directly to your listing, even if you don't have the buy box
  • Earn an extra income as an Amazon Associate (affiliate)
  • Select the best products to promote as an affiliate
  • Maximise income potential by promoting multiple products within your niche/niches
  • Keep your affiliate account safe and in good standing
View Curriculum
Requirements
  • If you want to market your own products on Amazon, you will need to know how to source products and list products for sale
  • If you want to market products as an affiliate for Amazon , you will need to know how to set up a simple blog or website
Description

Are you an Amazon FBA seller or Amazon affiliate who needs more traffic and sales?  Learn from an instructor with 20 years experience in online marketing and 3+ years experience on Amazon.

Give your listings and links a sales and ranking boost by generating targeted traffic from some of the best traffic sources on the Internet.

Selling tangible products as either a seller or an affiliate can be highly rewarding financially and you can operate everything from wherever you happen to be. At home, travelling, even sitting on the beach if you feel like it!

There's something special about leveraging Amazon to earn profits and commissions. Why? Because they have spent decades building up trust and reputation. Conversion rates are much higher than the average.  This means when a person visits your product listing page, or clicks through from a link, you have a good chance of getting a sale.

However, with so much competition it can be tough to gain traction and start the ball rolling.  As a seller, you might have some newly listed products that seem to be taking forever to start getting sales. As an affiliate you might be struggling to earn any decent commissions. 

It's a common problem and can cause many FBA sellers or affiliates to give up. 

So what's the solution?  

Take control by marketing your Amazon FBA listings and Amazon affiliate links via multiple highly effective sources.  Most of these sources are completely free. The only source that does require some advertising spend, is very low cost.  In any case, you will learn an alternative free way to make use of it!

How is the course training delivered?

80% of the course consists of 'over-the-shoulder' video lectures because I believe in showing, not just telling!

15% of the course consists of slide presentation videos

5% of the course consists of written lectures

PDF downloads are provided where required

What this course includes

The course content includes step-by-step training on marketing your Amazon FBA listings or Amazon affiliate links by generating traffic from some of the best places on the Internet.  The course also includes training on getting set up as an affiliate, choosing the best products to promote, and promoting your affiliate links using best practices.

What this course does NOT include

The course does not teach you the process of sourcing stock to sell on Amazon. Nor does it teach you how to create and optimize product listings, how to fulfill orders, or any of the other things relating to the actual process of selling products on Amazon.  


Who is the target audience?
  • Amazon sellers and Amazon affiliates who want to drive traffic and sales to their listings and/or website
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Curriculum For This Course
35 Lectures
03:14:16
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First Things First
3 Lectures 09:48

Watch this short intro lecture and learn what to expect from the course

Preview 05:03

Learn which urls you should use when sending traffic to your Amazon listings

Preview 03:38

Understand exactly why as an Amazon seller you should be promoting your listings outside of Amazon

The Primary for Sellers to Promote Via External Traffic Sources
01:07
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The Amazon Affiliate Program
5 Lectures 31:41

Discover how you can benefit from being an Amazon affiliate and learn the do's and don'ts of being an Affiliate

Why You Should Join the Amazon Associate Program
06:53

A blog or website is a requirement for participation in the Amazon Associate program. However, it doesn't need to be elaborate! This lecture will give you some pointers on setting up a simple blog/website

Setting up a Simple Blog or Website
02:51

Affiliate program registration and a peek at the potential :)

Affiliate Potential and Sign Up
05:40

Learn how to pick out the best products to promote as an affiliate

Choose the Best Products to Promote
05:32

Learn how to promote affiliate products for the best results

Promoting Affiliate Products
10:45

Test your knowledge on the Amazon Associate Program

Affiliate Program Quiz
7 questions
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Tap into YouTube
4 Lectures 25:18

Discover why you need to include YouTube in your marketing

Introduction to Using YouTube
03:15

Set up and customize a new channel on YouTube

Set up Your Channel
04:03

Create a professional looking video in under 5 minutes using a free program.  Very simple and non-technical!

Make Your First Video - The Easy Way!
06:34

Optimize your video using ALL the best techniques for Google and YouTube

SEO Your Video for YouTube and Google
11:26
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The Power of Pinterest
6 Lectures 35:23

Learn about Pinterest and why it's a powerful place to market your Amazon listings and urls

Introduction to Using Pinterest
04:51

Get set up with a Pinterest account for Business

Pinterest Business Account Set Up
03:58

Building the foundation of a successful Pinterest account

Pinterest Marketing Part 1
06:11

Fleshing out your Pinterest account

Pinterest Marketing Part 2
05:00

Learn how to start getting Pinterest followers

Pinterest Marketing Part 3
08:49

Best practices on Pinterest and how to avoid doing the wrong thing!

Pinterest Marketing Part 4
06:34
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Use Twitter Like a Pro!
5 Lectures 32:58

Discover why Twitter should be part of your marketing strategy

Introduction to Using Twitter
02:48

Learn how and where to get the best and most interesting content in your niche to tweet about

Finding Great Stuff to Tweet About!
11:10

Build your followers and eliminate 'non-followers'

Build Your Twitter Followers
04:57

Learn all about Hashtags on Twitter and how to use them to your advantage

Making Hashtags Work for You
08:46

Twitter tips and tricks, including scheduling Tweets and more

Preview 05:17
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Make Facebook Your Friend
10 Lectures 48:45

Introduction to using Facebook and Part 1 of setting up a brand new Facebook page for business

Set up Your Facebook Page Part 1
04:51

Setting up your Facebook page for business Part 2

Set up Your Facebook Page Part 2
05:05

Setting up your Facebook page for business Part 3

Set up Your Facebook Page Part 3
04:18

Learn how to run a low cost Facebook 'likes' campaign to get your first 100 likes. Part 1

Running a Likes Campaign Part 1
07:57

Learn how to run a low cost Facebook 'likes' campaign to get your first 100 likes. Part 2

Running a Likes Campaign Part 2
05:39

The free option to getting to your first 100 likes on your new Facebook page

Alternative Method to Get Likes
05:08

Read this short article to learn more about likes and how things work over time

More Information About Getting Likes
00:44

Sellers only. Discover how to promote your Amazon products on Facebook with coupon codes or sales

Running an Offer Claim Ad
10:09

Sellers AND affiliates. Learn how to drive promote your links on Facebook with a 'Clicks to Website' ad

Running a Clicks to Website Ad
04:02

Please read this important article about advertising on Facebook

Final Words About Facebook Advertising
00:52
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More Valuable Traffic Sources
2 Lectures 10:24

Find out how to use HubPages to send traffic to your product listings and affiliate offers

Creating a HubPage
05:20

Learn how to make use of certain free online classified ad websites

Using Classified Ad Sites
05:04

Traffic Quiz

Traffic Quiz
11 questions
About the Instructor
Theo McArthur
4.7 Average rating
2,948 Reviews
13,061 Students
9 Courses
Entrepreneur, Expert Amazon Seller, Online Marketer & Coach

My name's Theo McArthur and I've been working online since since 1995. I left my job and went full-time online in 2001. Teaching here on Udemy is probably the most satisfying thing I do. Being able to help others to learn life changing techniques and business models.

Over the last 15 years or so I've created and marketed many digital e-learning products and have also worked extensively in the field of affiliate marketing. I've built a number of 'authority' blogs to promote affiliate products and additionally worked on many other methods of marketing and profiting with affiliate offers. I started list building in 2006 and this has formed a central part of my online career.

In the spring of 2013 I started selling on Amazon. Previous to that I had never sold any physical products online. Today I also run three ecommerce websites.

I'm still an affiliate marketer and also a vendor of my own information products. However, I always wanted to sell physical products too, and Amazon was the obvious place to get started.

Starting on Amazon without the guidance of an experienced seller can be tough and the courses I took myself were not complete and were missing certain vital parts of the 'puzzle'. I learned more through trial and error than anything else, and that's what prompted me to create a step-by-step blueprint to success on Amazon.

In 2014 I also set up my first ecommerce store and since then, I've added two more.

Sometimes I get asked how I manage to get so much done. It's simply a case of organisation and prioritising (is that a word? Anyway, I'm sure you know what I mean!)

I fully understand that everybody's different and a business model or income method that suits one person, may not suit another. Therefore here on Udemy, I try to offer a variety of courses to cater for all levels of experience and all aspirations.