Head of Marketing @scaleup, Entrepreneur & Lecturer
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About me
Hi, I'm Ziga and I help businesses grow with the help of marketing.
I'm a marketing professional with 8 years of experience in launching omnichannel marketing campaigns that meaningfully engage and delight people along the customer journey.
Data-driven and result-oriented with a strong entrepreneurial "can do" spirit and track record of increasing sales and growing bottom line through product-led growth involving both B2C & B2B start-ups.
In the past few years I've: Raised 7.2+ Million USD through Crowdfunding (Kickstarter).
Grew two of the largest communities in the region with +20% YOY growth.
Built and managed international marketing teams ranging from 2 to 7 members.
Won Slovenian Chamber of Commerce and Industry's best new idea pitch contest.
Spearheaded eight successful international B2C marketing campaigns, which increased sales by 8%.
Managed the launch o Kickstarter in Slovenia, resulting in $4.3 Million raised in the first two months.
Lectured at 40+ international & domestic events on growth marketing, crowdfunding & startups.
Co-founded three startups and exited one. Didn't make a profit but learned a ton.
Official startup and marketing mentor at GEA College, LUI, and MP.