Tayseer Almattar is a visionary leader in design-driven innovation, currently serving as founder of TforDesign. With a B.S. in Mechanical Engineering from NC State University and an MDes in International Design and Business Management from the Hong Kong Polytechnic University, Tayseer has a robust educational foundation.

His career is marked by extensive work in instructional design and corporate mechanical training programs. Tayseer has harnessed the power of SOLIDWORKS to design products and create mechanical training materials, earning numerous professional certifications in the process. His expertise culminated in the publication of "Learn SOLIDWORKS" books published by Packt which have 3 editions at the moment.

Tayseer is deeply invested in environmental sustainability and its integration with product design, leading to the creation of the SustainabilityEdu Initiative. His passion for innovation extends to the realm of AI, where he guides businesses in leveraging AI's transformative potential. As a former lecturer at The Hong Kong Polytechnic University School of Design, he has shaped the future of innovation by teaching Digital Literacy to Designers.

Through his global online courses, Tayseer has reached over 100,000 learners, fostering a culture of innovation. His consulting work spans impactful projects for global brands and technology-centered design innovation workshops worldwide. Tayseer's practical approach to AI implementation helps businesses enhance customer experiences, optimize operations, and drive innovation. He is dedicated to empowering others to harness the power of AI and design-driven innovation.