University Lecturer, Travel Blogger, Passionate Traveler
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About me
I am a dedicated professor for Tourism & Hospitality in at the IU International University in Germany and have my own digital marketing agency focussed on SME tourism business.
Being a passionate globetrotter myself, I have always been fascinated by the beauty & power of touristic experiences. I started my career in hospitality as a managing destination representative for TUI Group in 2014. Working in various luxury hotels for several years, I learnt best practices of the tourism business on the ground and saw the endless opportunities the sector would bring.
During my university days, I went on various backpacking adventures and documented my journeys through travel blogs. I started to use my experience to help businesses in the industry optimize their digital presence. This endeavor eventually led me to founding my own marketing agency focussed on tourism & hospitality businesses.
Today, I find immense fulfillment in delving into the digital facets of tourism services, both through educating university students and devising cutting-edge digital marketing strategies for my clients.
I am more than happy to share my knowledge with you! :)