I am a copywriter with a background in Hospital Administration and Management, graduating from UEH University - ranked among the Top 15 universities in Southeast Asia.
Currently working at BrandUp - one of the leading strategy and marketing agencies in Vietnam, I contribute to the development of lifestyle-based healthcare systems by developing creative concepts that deliver measurable sales results, particularly in the healthcare and beauty sectors.
I am passionate about translating complex medical and health challenges into clear, empathetic narratives that patients can understand and trust. By combining strategic thinking with ethical persuasion, I help healthcare brands communicate more effectively - building credibility, improving patient understanding, and creating meaningful human connections.
My mission is simple! To turn healthcare communication into something that is not only accurate—but also human, trustworthy, and impactful.