Since 2008, when I qualified Cognitive Hypnotherapist, NLP Master Practitioner, Coach and ETF Practitioner, since then I’ve helped thousands of people overcome a wide range of personal challenges.

In 2016 I become a Reiki Practitioner, I now use a combination of NLP and energy healing to create positive and lasting change for my clients.

As well as offering breakthrough coaching, I've also been a global sales trainer for over 10 years.  Working with many recognisable brands in; big pharma, FMCG, agencies, banks, asset management, and hundreds of small businesses, entrepreneurs and startups. 

My approach to selling goes beyond the traditional features and benefits sales strategies.   Because relying on features and benefits to sell often means customers end up buying on price.