Laura is the founder and owner of Business Academy Online Ltd. Having a background in public and private sector procurement Laura has trained over 5000+ professionals in these areas over the 13 years she has been running her company. Specialising in CIPS procurement training, negotiation, and emotional intelligence, Laura has designed and delivered training programs for multi-million-pound companies including an organisation set up under UN Charter.

Having received many accolades over the course of her career for her engaging style and innovative approaches to learning, Laura believes in the concept of edu-tainment, the fact that laughter leads to greater memory retention. A gifted storyteller, her programs are infused with passion, dynamism and humour.

Through international negotiations, Laura became fascinated by human behaviour and in particular non-verbal interactions. Unintentionally insulting potential suppliers with her body language led her to studying human behaviour and create internationally recognised training courses in this area. She is one of the few trainers in the world to be a Paul Ekman Certified Trainer, and has been featured numerous times on various BBC radio shows to analyse behaviour and give advice. She has incredibly passionate that behavioural skills need to be increased for procurement professionals and has developed an innovative Behavioural Negotiation Masterclass, which she has delivered for 9-figure businesses.

Laura wants to help busy procurement professionals, achieve their qualifications to help their employability, while also helping them understand and manage their emotions and relationships to improve their confidence. Her training aim is to ensure that they not only reach but surpass their potential.

When not working you are most likely to find Laura travelling the world with her husband, especially to their favourite country South Africa, or at home with her animals, her miniature daschund Pepper and her cats.