With four-year experience in digital marketing, Kim has written two digital marketing materials that were based on real experience and learnings during the time working for Kombat Sportswear, Australia’s leading manufacturer of custom clothing and sports uniforms, and other companies as Digital Consultant.
With the strong and experienced skillset in digital marketing, Kim is currently teaching students in economics universities to help guide their career path to digital marketing.
Kim's favorite marketing model is RACE which requires all around skills and knowledges in different aspects of digital marketing, namely SEO practices to generate organic visits, Plan & Execute Promotional Campaigns, Control PPC Channels as Facebook Ads, Google Search and remarketing Ads, and lastly Email Marketing automation.
Kim has successfully brought Kombat Sportswear website to First Ranks on some keyword searches in Google Australia (e.g "cricket uniforms") and shifted company model from traditional sales to digital sales generation.
Kim has passion in whatever she does and her ultimate goal is to share what she learned and experienced to those sharing same passion in Digital Marketing.