Lifestyle Marketer, Author, Lecturer and Business Adviser
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About me
James, multilingual and multicultural, is a seasoned sales management strategist, customer service and luxury lifestyle marketing practitioner, as well as an entrepreneurial adviser based in Montreal. He is a graduate of McGill and Cornell University respectively.
James has lived and conducted business in 3 countries, as well as founded several companies including a successful yacht brokerage firm in the Mediterranean region despite obstacles in a challenging social environment. He has also been involved in diverse industries including financial services, leisure maritime, hospitality, CE, CPG, and the luxury domain.
Amongst his achievements: brought an international mindset and creative marketing skills to the yachting industry, implemented Best Practices to financial services sales teams and successfully established a new CE brand presence from the ground-up in a local market, and in a timely manner, for a high-end wireless European manufacturer. Many entrepreneurs have turned to him for guidance to start businesses, enter new markets, defend against competitors, and optimize revenues.