Hakan Tetik was born in Bursa in 1968, completed his primary and secondary education in Germany and graduated from Istanbul Technical University, Department of Computer Engineering. He received his master's degree (MBA) from Marmara University, Department of German Business Administration, and then his doctorate (PhD) in Business Administration/Marketing from Işık University.

In his more than 20 years of work, he has developed himself in many disciplines by working in sales, marketing, business development and senior management in well-known companies. Afterwards, he has started more than 10 ventures, sold most of them; and learned a lot while failing two of them. His ventures are currently ongoing.

Since 2006, he has been helping leading companies in Turkey and the world in Strategy, Marketing, Product Management, Cultural Transformation, Customer Experience, CRM, Sustainability and Innovation. Since 2019, he continues to improve himself in current issues such as Artificial Intelligence, Unlearn, Design Thinking, Agility, Digital Transformation and Collectivity.

He continues to work with 70% of the top 500 companies in Turkey and many global companies. He holds key positions in programs such as BIST, ISO, Turquality, etc. He provides workshops, training, keynotes and consultancy services designed according to the needs of businesses. He serves as a board member at a high level and also provides individual mentoring at a high level.

He has many published books and articles; he has developed original methodologies. He provides support in 4 languages: Turkish, English, German and “Boss Language”. He stands out with his differentiated studies that have both an academic basis and a strong application aspect.