Ben Steenstra (1973) is a serial entrepreneur, strategist, executive coach, author, and public speaker. His first venture was an International advertising agency based in Amsterdam, Budapest, and Jakarta. He co-wrote his first book "I am not alone in the world" with Wassili Zafiris in 2011. The book introduces the concept of 'Meaningful Profit Business'. Despite 'cursing' management, this book was nominated 2 times for management book of the year.

In 2023, he started the "Become Damn Good" platform. An initiative from one of his current ventures called Mindd. This initiative includes releasing courses, books, articles, videos, and podcasts explaining how to become really good at something while doing good.