Anirudh Narayan

I currently run a performance marketing company called Growthspartan and a personal growth platform called Masterlife. I like writing about scaling your business and your life. Surprisingly both in principle have a lot in common.

The world is constantly signaling and it's getting extremely noisy. The only way to stand out today is to be you. We should fear if we can't live a life where we truly can't be ourselves.

To be the 1%, your actions, your habits, and your thinking have to be like the 1%. Input metrics are all that matters.

A quick highlight reel:

1) Did an Olympic triathlon in 2016. I wanted to do this before I turned 30 and was lucky to have a friend and an accountability partner for this.

2) Graduated from Columbia University in 2012. Realized that I wasn't the smartest person in the room.

3) Climbed Stok Kangri (~20,000 ft) in 2017. Worth doing in your 20s if you're willing to rough it out.

4) Wrote a book called Scale Smart in 2019. Book writing is one of the hardest things I've done. I wouldn't recommend it to anyone today. It's easier to start a podcast or create videos than write a book. It's sold more than 4,000+ copies.

5) I lived in South America, SE Asia, Africa, the US and Europe for quite a few years. Most people are fundamentally the same.

6) I played basketball growing up. Played for college, university, and state & was called for India camp. A lot of my identity comes from basketball. I was so lucky to play in a team and make friends that I am still in touch with today.

7) Being married to Preeti Negi. My life is exponentially better because of her.

8) Being born into a happy family. My father was a pilot, my mom was an amazing teacher and my brother set the bar high growing up. They've taught me to work hard, have fun, build good relationships and do things with high integrity.