I started out in investment advisory working at financial institutions like CBA & UBS specializing in equities trading and wealth management.

During my 7 years in finance, I've managed over $100million in equities, derivatives, managed funds and fixed income for high net worth clients and private family offices.

In 2009, I found digital marketing and fell in love with it. During that time, I've had the privilege of working with tier 1 clients in launching advertising campaigns that drive sales and growth for B2C and B2B companies.

Working for clients like Goodman Fielder, Westpac, OzHarvest, Unilever Food Solutions, Sanitarium, ABC Bullion, McGrath Estate Agent, National Beverage Group, Countrywide and Cement Australia etc.

To date, I’ve managed over $350,000 in paid traffic and drove over $3mill in sales for corporate brands - running ads on Facebook, Instagram, Google, Twitter, LinkedIn and Youtube for myself and clients.