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Online Public Relations for Beginners:
In the world of internet PUBLIC RELATIONS plays a huge role! PR means Social Media, SEO and Content Marketing.
PR means Personal Branding, Branding and Blogging.
Do not ignore PR if you want to succeed online and develop strong presence.
Have you chosen PR as your profession? Then, you should know...
In an increasingly competitive and global business environment, the ongoing demand continues for individuals trained in public relations, communications, and media relations.
Public relations executives create and present positive images to the public about the clients, businesses or products they represent. In order to do this, they seek favorable media coverage.
With this course you will learn the basics of online Public Relations and Branding so that you can also run your own online campaigns like a PR professional.
Course content includes details on brand development, media planning and PR, SEO and Social Media intersections.
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Learn on the go.
Desktop, iOS and Android.
Certificate of completion.
|Section 1: Online PR & Branding|
This lesson in details explains how to start developing your own brand identity.
Here we will be breaking down elements of persuasion.
|Section 2: Media Planning|
The process of establishing the exact media vehicles to be used for PR purposes is called Media Planning. Let's explore it in details.
In this lesson you will find details on PR techniques.
|Section 3: PR & Social Media|
PR is all about drawing attention to your messages, so it is a natural fit with social media and search engine optimization (SEO).
Few final words
|Section 4: Supplementary Materials|
Here you will find instructions on how to write your own press release.
Continues from previous lesson.
Guide to Press Releases
Public Relations Handbook
iMarketer Training is an educational center based in London. We helped many students in the UK to start with their internet marketing campaigns and now we're here to help YOU. Internet Marketing is a phenomenon of our age. In the current business world, no marketing strategy is complete without internet marketing component. However, at iMarketer Training we advice you to start with complete basics.
TAKE BABY STEPS and learn basics of SEO, basics of Social Media and basics of Email Marketing. Only after tackling the basics go the the next level. SOUNDS SIMPLE right? But...most of self starters' mistake...they mix media and mix learning levels up. It is very hard to recognise at what level of internet marketing you are right now ... which will prevent you from learning your steps effectively.
With iMarketer Training we make sure you do not jump the queue. You follow the order and shape your learning curve nicely. We have created 6 high quality, easy to chew courses for you, where you learn all the basics and much more. Here are 6 pillars of effective internet marketing:
1. Internet Marketing 101 & Social Media
2. Search Engine Marketing (SEO & PPC)
3. Social Media Marketing
4. Email Marketing
5. Content Marketing & PR
6. Sales Management Funnel
These are detailed courses which will boost your internet marketing knowledge level from beginner to intermediate. After intermediate level we will start sharing with you our recommendations on the next steps to take, so that you grow further. We will invite you to attend open webinars to boost your level up to advanced.
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Gain immediate and long term brand recognition using tools available on the internet. Learn to set up your campaigns and maintain them, learn to deliver your content, advertise or promote your products and services for free. No matter what is your brand, product or service, never forget, with internet everything is possible!
Take Action and Jumpstart with these courses. If you want to learn few courses at a time, we have gathered together individual courses into packages.