New Business Markets in the Internet of Things (IoT)
4.2 (777 ratings)
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New Business Markets in the Internet of Things (IoT)

PTC IoT Series, MicroCourse #3
4.2 (777 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
7,665 students enrolled
Last updated 6/2017
English
English [Auto-generated]
Price: Free
Includes:
  • 24 mins on-demand video
  • 5 Articles
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Understand how smart, connected products are transforming industry boundaries
  • Learn about nine IoT Settings that provide a framework for business strategy and marketing
  • Apply your knowledge of IoT Settings in the development of a simple IoT use case diagram
  • Access current industry and academic research and resources
View Curriculum
Requirements
  • Recommended: complete Microcourse #1 and #2 of the PTC IoT Series
Description

This is the third course in the PTC IoT Series. It focuses on describing how the Internet of Things is transforming market segments and associated business strategies. In particular, we will investigate how smart, connected products are transforming traditional industry boundaries and creating new market segments called IoT Settings.

The course in intended to be completed within 3-4 hours. We include academic research, industry case studies, and incorporate eLearning best practices in order to provide you with an engaging and worthwhile learning experience.

If you want to get a basic understanding how industry boundaries are changing and new markets are evolving that impact product development decisions, B2B relationships, and apply this knowledge in an IoT use case this course is for you!

Who is the target audience?
  • This IoT course is designed for people who want to understand how business markets and associated strategies are changing as a result of smart, connected product innovations
  • This course is especially pertinent for people involved with business, marketing, and product development strategy
Compare to Other Internet Of Things Courses
Curriculum For This Course
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Your Project
10 Lectures 25:04

This is a short overview that describes the presentations, demos and the project that is covered in this PTC IoT Series course, New Business Markets in IoT.

Course Overview
02:05

Course Materials
00:10

This short use case envisions the future of farming. John Deere shows how farmers can track weather, monitor food productivity, coordinate with team members, and remotely access products through IoT capabilities.

Farm Forward story
00:06

This lecture describes how products are transforming from connected products to product systems and systems of systems. Two use cases are provided one for farming and other for retails that shows how manufacturing are re-thinking their value chain based on connective, smart components and product interoperability.

How are businesses expanding industry boundaries through IoT?
06:54

This lecture describes the 9 IoT Settings framed by the McKinsey group and associated business challenges and opportunities with this new marketing model.

Lecture 3: What are new markets in the Internet of Things Industry?
07:20

The lecture takes a deep dive into the Office Settings and the ramifications of having smart, connected products in work activities.

Lecture 4: Smart Office Use Case
03:51

This lecture describes the IoT Settings Use Case project. It provides a quick introduction to use case diagrams and then covers the goals and deliverables for this project.

Lecture 5: Project Directions
03:59

Submit project
00:04

Check your knowledge
10 questions

Certificate of Completion
00:13

Next Steps
00:22
About the Instructor
Ayora Berry
4.4 Average rating
3,930 Reviews
18,617 Students
3 Courses
Instructor at PTC

My work focuses on merging research, design and business in education settings. A good chunk of my experience has been working with K-12 and college students as a teacher, researcher, trainer, and designer. Recently my work has expanded to include product development and education for industry with a big focus on the Internet of Things.

Alyssa Walker
4.2 Average rating
3,930 Reviews
18,617 Students
3 Courses
Instructor at PTC Inc.

As an instructional designer and educator, I’ve worked in education and product development for the past 9 years and am excited to bring the two worlds together to empower student and teacher innovation. My current work focuses on designing and developing both classroom and online learning experiences to help learners of all ages be more informed, active participants in the world of IoT.

Dr. Jordan Cox
4.2 Average rating
3,930 Reviews
18,617 Students
3 Courses
Instructor at PTC Inc.

I have spent the last 30 years working in industry and academe as a mechanical engineer and professor. I specialize in product development, engineering design & analysis. But my passion is teaching. Having taught in the university setting for 25 years I now create educational programs and instructional experiences for industry and education.