We want to help you spend $120,000 in Google's advertising money next year. You can unlock this potential through the Google Adwords Grant for Nonprofits, which will help you bring in traffic to your nonprofit's website and amplify your digital impact.
There are a lot of trainings out there on Google Adwords, but ours is the first that will show you how to apply strategies specific for nonprofits to use Adwords to drive impact. Only our course will walk you through the grant application process and show you the special nuances of working within a grant account.
Learn how to Get the Grant, Maximize the Grant, and Optimize the Grant for Impact in this course designed for all levels.
Whether you are a beginner just learning about the grant, or you're already maxing it out and just looking to use it better, our course will give you simple, actionable steps toward increasing the impact of your nonprofit this free advertising grant. You'll learn how to
Each new day means $329 free Google dollars that you could be spending to help your nonprofit's cause. Sign up to start learning how.
Understanding the AdWords Grant
Applying for the Grant
How to keep the Grant…
How Adwords Works
Plus a walkthrough of Power Poetry's Google Analytics account
A walkthrough of tools to use to find new ideas for keywords.
How do you know if you're "maxing" your account (i.e. spending all $10,000 every month?)
Why optimize? To get more clicks, and more conversions, for the same money!
Traffic vs. Impact
A walkthrough of how to use Google Analytics to make your account better
Whole Whale is a digital agency that leverages data and technology to increase the impact of nonprofits. In the same way the Inuits used every part of whale, WW leverages data and tech to increase organizational impact and reduce waste. By using data analysis, digital strategy, web development, and training, WW builds a Data Culture within every nonprofit they work with.