Start a social media management business - Financial freedom

Learn how to become a freelance/self-employed social media manager. Get started with videos, templates & support.
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  • Lectures 33
  • Length 2 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 2/2015 English

Course Description

What do you get?

  • Start your own freelance social media management business
  • Break 6 figures per year as a social media manager
  • Free downloads, templates, guides and support
  • 30 DAY MONEY BACK GUARANTEE

Ever fancied starting your own business? Social media is THE hot topic that businesses around the globe need help with. Train with us to start your own freelance social media management business..

Join over 3,500 students and create a business of your own. This course is growing by the day and new content is being added as we receive feedback. Last update: March 3rd 2015.

Introduction to this course

This course takes you step-by-step through the process of establishing a credible social media management company. The same blueprint we used to start our own social media management company that has gone on to support global brands and organisations.

Why become a social media manager? The numbers talk....

  • 97% of all consumers search for local businesses online
  • But only 12% of businesses using social media feel they actually use it effectively
  • The average social media manager earns $85,000 per year!

Who are we?

SO ME Academy are a best-selling Udemy author. Our social media courses are consistently rated 5 stars and we have taught over 22,000 students. We are a collection of social media professionals who have worked with small businesses, charities and some of the world's largest brands.

PLEASE NOTE:

This course is about starting a social media management business. The blueprints, the documents, the sales process. If you'd like to learn the intricate details of the social media platforms, check out our other course- "Social Media Marketing 2015- The Complete Course".

How we support you

With over 11 years' experience of supporting and accelerating some of the UK's most successful companies, SO ME Academy is uniquely placed to help you prepare your own business as a freelance social media manager. As a student of SO ME Academy you will be eligible for on-going support via the discussion functionality, Twitter or access to our exclusive "Social Media Management Group".

We look forward to welcoming you as a student and helping you launch your own business.

DON'T FORGET: Udemy operates a 30 day full money back guarantee, no questions asked! If you're not happy with this course you can request your money back.

Click the "take this course" button straight away at the top right of this page to unlock the power of social media for your business.

What are the requirements?

  • A basic understanding of social media - check out our Certificate of Social Media Marketing course for a good introduction

What am I going to get from this course?

  • Create a profitable social media management business
  • Define your unique proposition as a freelance social media manager
  • Setup a brand and website
  • Offer the right products, services & how to price them
  • Find customers and land them as clients
  • Deliver the various products & services to the best of my ability
  • Enjoy the freedom and flexibility of self-employment
  • Be positioned to go on and learn new digital skills to increase income and grow their business

What is the target audience?

  • Students or entrepreneurs who want to start a business in freelance social media management
  • This course is probably NOT for those looking for an overnight business

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction to this course
06:43

Welcome to this latest course from the SO ME Academy. Find out what to expect, how to get help and why @CalumBrannan is your teacher with the know-how.

08:09

So what is a social media manager? Probably more than you think....

5 questions

Do you understand what you may need to do as a freelance social media manager?

Section 2: Setting up your business
02:49

This lecture looks at a few myths and home truths when starting your business and introduces section 2.

04:12

How do you stand out from the crowd? We look at your unique proposition in this lecture. Don't forget the worksheet attached to the lecture too.

02:46

In this lecture we look at the 4 steps to building your brand.

02:11

Prestige or something a little more fun. How should you name your business and where can you get help? This lecture dives right into naming your business. Don't forget to read the attached PDF too.

05:24

We believe that getting started shouldn't be complicated. Enjoy this lecture as we guide you through the expensive, cheap and free ways to get your website up and running.

Building your brand identity
04:01
Setting up your business
8 questions
Section 3: Customers, competition and services
04:47

Which customer should you target? Is your target market too broad? How can you decide which customers are the best to target. Don't forget to review the sector list attached.

07:56

Your competitors offer a whole world of insight. In this lecture we learn how to find them, monitor them and learn from them!

02:42

More than tweets and pokes. The freelance social media manager needs to know how to do a whole load of stuff. Here's our introduction to the big list!

06:07

Pricing is a really key point to look at when starting your business. It can be the make or break of your business. Pricing shouldn't be a finger in the air exercise. Follow our lead to understand how you should charge for your time.

Section 4: Finding, attracting and landing clients
07:04

Your clients are out there, waiting to sign up to your services. But how do you find them?

2 pages

Offline events are the perfect way to attract businesses who are not quite ready to start with social media, well not without your help anyway. Here's our guide on exactly how to win clients with offline events.

Using Google AdWords
3 pages
06:45

It's time to pitch to your first client. Use this lecture as THE framework for success. Come back and use it for future meeitngs too!

First meeting checklist
Article
04:52

  • This lecture will help you make a professional impression & build rapport, understand the client's needs and goals , then translate that into a strategy at a later date. You'll be able to close your meeting with clear outcomes and goals.
  • 03:17

    This lecture includes a sample social media proposal and an exact guide on how to land your first client. Good luck!

    4 pages

    Freelance websites provide a ready-made market place of people to buy your services.

    Finding, attracting and landing clients - the quiz
    7 questions
    Section 5: Delivering your services
    01:10

    Now it's time to deliver those social media services.

    6 pages

    This is our jam packed guide on how-to deliver each social media service. How much to charge and how to persuade your client to buy that service from you.

    Guide to services of a SMM - Account creation & branding
    4 pages
    Guide to services of a SMM - Posting & responding on social media
    3 pages
    Guide to services of a SMM - Blogging
    2 pages
    Guide to services of a SMM - Contents & giveaways
    3 pages
    Guide to services of a SMM - Social media monitoring
    1 page
    Guide to services of a SMM - Crisis planning
    2 pages
    Guide to services of a SMM - Client training
    2 pages
    Guide to services of a SMM - Social media ads
    3 pages
    Interview: Day in the life of a social media manager with Lisa L Flowers
    01:55
    04:23

    A look to outsourcing to help you save time and increase your profits.

    Guide to out-sourcing
    5 pages
    3 questions

    Take this quiz to understand any areas you may need to review or to give you the validation that you're ready to become a freelance social media manager.

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    Instructor Biography

    SO ME Academy, Best-selling instructor & leading social media trainers!

    SO ME Academy is the UK's leading social media training organisation. We have taught over 29,000 students and continue to keep our courses relevant and up to date.

    We help social & digital media come from the heart of your business. Social is by definition; attitude and behaviour which takes the needs of others into account. The key is to relate to people, engaged but respectful, open and honest. Great socialisers are natural, charismatic and engaging – so we think you should be too.

    You are your own special little creation. We arenʼt pretentious enough to claim to transform your brand – itʼs great as it is; but we will help you onto the front foot by providing straight-to-the-point teaching and giving proactive advice when you need it most.

    Join us today!

    Ready to start learning?
    Take This Course