How I Got 10 Million Downloads using App Store Optimization

Learn the exact ASO strategies I use to consistently reach Top 100 rankings for my apps with ZERO advertising budget.
3.9 (63 ratings)
Instead of using a simple lifetime average, Udemy calculates a
course's star rating by considering a number of different factors
such as the number of ratings, the age of ratings, and the
likelihood of fraudulent ratings.
4,712 students enrolled
92% off
Take This Course
  • Lectures 22
  • Length 2 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
Wishlisted Wishlist

How taking a course works


Find online courses made by experts from around the world.


Take your courses with you and learn anywhere, anytime.


Learn and practice real-world skills and achieve your goals.

About This Course

Published 9/2015 English

Course Description


Join over 3,700 successful students and take this course! Get your app on the Top Charts!

"The instructor is presenting the topic in a science-like manner, very detailed and data-oriented."

Do you have an app available on the App Store or Google Play? Are you frustrated with getting little or no downloads to your app?

What if it got a whole lot easier to get your app visible and start seeing lots more downloads?

Now imagine your app was getting 1000's or even 10000's of downloads every day.

How would that make you feel?

This course will teach you how to get more downloads for your app and reach Top 100 app rankings, all with minimal effort.

By creating an app that grows without advertising, you'll find yourself making money on app knowledge that you already have.

You'll tackle everything, from keyword research basics to growing your app in international markets, so you'll be able to create a hugely successful app from scratch or enhance an existing one.

Make Your App Highly Visible and Get Tons of Downloads

  • Identify a highly profitable app niche
  • Design a better app than your competitors
  • Create the best-performing app title and keywords
  • Learn what it takes to reach Top 100 rankings
  • Know the techniques of high-quality app localization
  • Utilize the differences between App Store and Google Play marketplace
  • Keep your app ranking and revenue consistent

Save Yourself Time by Knowing What Works on the App Store

This course will show you what it takes to be a truly successful app publisher.

You'll cover the ins and outs of getting your app visible on the App Store, so you'll understand what it takes to reach high number of downloads and top rankings.

With the tools and strategies you'll learn, you'll be able to save time and effort so you can generate a passive income from one or more profitable apps.

Contents and Overview

Throughout this course, you'll acquire the secrets to generating more downloads for your apps on the App Store every day.

You'll begin by tackling how to identify an app niche which is underserved (low competition) and very profitable (highly popular) so your app has great chances of getting tons of downloads.

Understanding dynamics of the App Store is key to growing your app traffic, so you'll learn how app ranking, download numbers, and app reviews are interrelated and how to use this to your advantage.

Long Tail Keywords are extremely important in getting your app visible on the App Store, so you'll be shown how to perform premiere keyword research.

You'll tackle how to form an attention-grabbing title and high ranking keywords for your app so your app will attract the highest number of users possible.

After launching your app, you'll need to monitor it in order to continue getting downloads and earning profits, so you'll also learn how to track the performance of your keywords and when to update them.

You'll tackle how to keep your app up-to-date by enhancing its keywords and adding new features, so you utilize the secret ranking weapon that a large majority of developers is unaware of.

Localizing your app to international markets can bring a significant boost to your download numbers, so you'll learn the secrets of effective app localization.

You'll even learn how to take advantage of hidden keyword fields on the App Store so you maximize the reach of your app.

ASO principles you'll learn here are largely the same on the App Store and Google Play, so you'll tackle smaller differences between the stores to know how to optimize your app.

By the end of this course, you'll know everything you need to grow your app download numbers and generate a higher income from your apps.

You'll be able to stand out against your competitors by publishing highly visible apps that tons of users will want to download, and you'll succeed in getting your apps into the Top 100 rankings.

What are the requirements?

  • You are starting to work on an app or thinking about getting into apps
  • You are looking to start a mobile app business
  • You have an existing app which you want to grow
  • You have an existing app business which you want to grow
  • You are interested in mobile app marketing

What am I going to get from this course?

  • Use the hidden ranking secrets to get your app highly visible and receive tons of downloads
  • Substantially increase your app earnings
  • Get your app into Top 100 rankings
  • Understand why people would download your app - with this knowledge you can increase your app numbers considerably
  • Identify a highly profitable app niche
  • Use the secret way to beat your competitors
  • Create the best-performing app title and keywords
  • Grow your app internationally faster than ever
  • Grow your app business many times over
  • Keep your app downloads and revenue consistent
  • Use what no-one has realized about app reviews
  • Get personal help from the instructor if you have specific questions

Who is the target audience?

  • App Publishers or Developers
  • App Entrepreneurs
  • App Marketing Companies
  • ASO Consultants
  • Anyone who wants to quickly grow app downloads
  • This course is meant for people that want to start learning about and applying App Store Optimization, and/or for students that currently have apps on the App Store or Google Play Marketplace and want to boost organic downloads.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Start Here

I want to thank you for taking this course.

Here I'd like to give you a few notes about the course structure.

If you apply the lessons you learn in the course on your app, you WILL get tons of downloads and hit the top charts.

I want to see you succeed!

So lets get started!


I teach you what ASO is and why it is crucial for getting downloads for your app.


I talk about the positioning of ASO in the app download funnel.

3 questions

This quiz will test your knowledge of ASO basics presented in Section 1

Section 2: ASO Principles and App Store Dynamics

I'll teach you the basic ASO principles.


Here I teach you what long tail keywords are and how to use them.


Learn the secret app store dynamics many app developers are unaware of.

ASO Principles
4 questions
Section 3: How to Create a Winning App Title and Keywords

I teach you how to perform premier keyword research for your app.


Learn how to create a winning Title and Keywords for your app.


I show you step-by-step how to use Sensor Tower for performing the keyword research process.


Using a specific example, I teach you how to create a winning app title and keywords.

Section 4: Monitoring Keyword Rankings

I teach you how to track the performance of your keywords and when to update them.

Updating Keywords
2 questions
Section 5: Keywords and App Update

I teach you how to keep your app up-to-date by enhancing its keywords.


I teach you how to utilize the secret ranking weapon most app publishers don't know about.


I show you a shortcut you can use to quickly find great keywords for your app.

Section 6: Advanced Growth Strategies

I teach you the secrets of effective app localization.


I show you a super fast technique to find great keywords in other languages, even if you don't speak the language.


I talk about how to take advantage of hidden keyword fields to boost your downloads.


I teach you how to use ASO in markets with high supply of apps.


I show you how to use ASO techniques to find an underserved and profitable app niche which you can dominate.


I walk you through the Market Research process in Sensor Tower using a specific example.

Section 7: Google Play vs. App Store

I teach you how to utilize differences between the App Store and Google Play to maximize your downloads.

Google Play vs. App Store
3 questions
Section 8: Mastering ASO

I teach you how to continuously get better at doing ASO.

Students Who Viewed This Course Also Viewed

  • Loading
  • Loading
  • Loading

Instructor Biography

Max Sandberg, 7x App Business Owner with 10M+ Downloads

Max Sandberg, a 7x App Business Owner with 10M+ App Downloads. I love top ranking apps!

I serve as the co-founder of an Innovative App company called App Casino. At App Casino, I worked on apps with some of the biggest brands in the world, such as BMW, T-Mobile, and Volkswagen.

I started working on apps in back in 2009 and since started 7 app companies and generated over 10 Million downloads for my app portfolio.

My work has been featured on premier publications such as TechCrunch and Huffington Post.

I won TechCrunch Hacker of The Year award and majored in economics at Stanford University.

Would you like to see how I got over 10 Million app downloads?

Would you like to know how I get consistent Top 100 app rankings?

Would you like to learn how I find low competitive and highly profitable app niches?

See my Udemy course - you too can get these results - and more!

Ready to start learning?
Take This Course