The 10 Day Copywriting Challenge

Learn the 10 keys of copywriting that converts in a simple, step-by-step course.
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288 students enrolled
Instructed by Richard Winser Business / Sales
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  • Lectures 29
  • Length 4.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 2/2015 English

Course Description

Dear Udemy student,

How much will your copywriting skills improve in the next 10 days?

For most people, they aren't going to improve all that much, if at all. They have no plan to improve and continue to struggle. I don't blame them. The sheer amount of things to learn about copywriting can be pretty overwhelming.

What if you were given step-by-step, focused instructions, clear examples AND skill-building assignments, every day, for the next 10 days. Do you think that would help?

“The 10 Day Copywriting Challenge!"

Here's the challenge I'm presenting:

Simply watch the lecture for day one and do the homework. Do the same thing the next day to add on the next vital skill. At the end of 10 days, you will have greater knowledge and skills in:

  • Creating killer headlines (the most important component of sales letters)
  • Price justification techniques
  • Crafting great guarantees
  • Raising and handling objections
  • Creating a sense of urgency
  • Strengthening your proof aspects
  • Product positioning
  • Writing compelling postscripts
  • Generate irresistible calls to action.
  • And much more…

What this course covers:

  • Pre-headline, primary headline, post headline: Where you'll learn to nab attention.
  • Problem: Remind the prospect of their problem.
  • Product: Introduce your product as the solution.
  • Proof: Where you turn the skeptical prospect into a believer
  • Points: Stoking desire for the product.
  • Pull: Closing the sale.
  • Promise: Offering a strong guarantee.
  • Process: Giving your prospect last-minute instructions.
  • Postscript: Reminding the prospect of the benefits.
  • Putting it All Together: Just what it says! You'll even get a template that makes writing sales letters a breeze.

Go ahead and add this course so we can get started!

PS. This course is low priced for a limited time only. I reserve the right to raise it soon. So lock in this course now!

What are the requirements?

  • To be successful with this course, all you need to do is watch the videos and be willing to take action.

What am I going to get from this course?

  • Write engaging sales copy using the 10 keys
  • Analyze and improve your sales material for greater conversions.
  • Clear up the confusion and overwhelm surrounding copywriting techniques.

Who is the target audience?

  • Begining copywriters
  • Intermediate copywriters looking for methods to speed up the writing process.

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Welcome

Learn what this course covers.

Section 2: Challenge Day One: Headlines
Day One: Pre-Headline, Headline, and Post-Headline
Homework Day One
1 page
Section 3: Challenge Day Two: Describing the Problem
Day Two: Problem
Homework Day Two
1 page
Section 4: Challenge Day Three: Describing The Product
Day Three: Product
Homework Day Three
1 page
Section 5: Challenge Day Four: Offering Proof
Day Four: Proof
Homework Day Four
1 page
Section 6: Challenge Day Five: Adding Points
Day Five: Points
Homework Day Five
1 page
Rate This Course - Single Image
1 page
Section 7: Challenge Day Six: Pull Them In
Day Six: Pull
Homework Day Six
1 page
Section 8: Challenge Day Seven: The Promise
Day Seven: Promise
Homework Day Seven
1 page
Section 9: Challenge Day Eight: The Process
Day Eight: Process
Homework Day Eight
1 page
Section 10: Challenge Day Nine: The Postcript
Day Nine: Postscript
Homework Day Nine
1 page
Section 11: Challenge Day Ten: Pulling it all Together
Day Ten: Pulling It All Together
Homework Day Ten
2 pages
Bonus Key
1 page
Section 12: The Complete Ebook
The Complete Ebook
55 pages
Section 13: Conclusion
Conclusion And Thanks
Rate This Course - Single Image
1 page
Section 14: Bonus Section!

Sales letter teleseminar lead by marketing expert Sean Mize. Enjoy!


Sean Mize shows how to build emotional content into your sales letter.

How to master your time with action management

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Instructor Biography

Richard Winser, Professional Educator

Richard Winser is a professional educator and entrepreneur. As a writing instructor, he has spent the last 8 years helping people improve their writing and communication skills. As an entrepreneur, he immersed himself in all aspects of product creation and marketing.

Areas of expertise include:
-Product creation
-Traffic generation
-Coaching and consulting
-Video and audio production
-Online/offline presentation
-Marketing tactics
-Creative writing
-Music production

Mr. Winser's love of education came at an early age when he began taking guitar lessons at age 7. This love continued throughout college, as he racked up over 210 credit hours at the Undergraduate level. “At that point, they pretty much kicked me out," he recalls. “I just liked taking classes and learning!"

He then moved on to the public sector and began serving his community as a high school English teacher. He worked with “at risk" students with challenging socioeconomic backgrounds. “I was really afraid I'd bitten off more than I could chew," he said. “The environment was extremely difficult, with so many things of which you need to be cognizant. However, I soon found that it helped improve my teaching and presentation skills tremendously. Standing up before 150 reluctant learners and leading them through an education day after day is a tough calling, and it is also very rewarding."

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