With 20 years of success (don’t go by years he’s the youngest in our team) in brand management and digital transformation across retail and housing companies, Pawan has consistently created an ROI-focused integrated marketing approach. He’s led Social commerce in India with the likes of Facebook, Google, YouTube, and Instagram. Pioneered many 1st-time initiatives like Facebook’s – first-ever sale of homes with TATA Housing, Big Bazaar’s 24Hours live with Facebook, Cook along- India’s first Live cookery show with YT & more. He believes that the world of Digital is extremely simple, but it’s not simplified for students & marketers. He wants to make this world so simple that anyone can use it for their benefit