Michael McClure is the co-author of the Swanepoel Technology Report. He is also the Chief Executive Officer of Verified Agent, LLC, which was named a "Genius Brand" by AGBeat.com and a "Watchlist Trend " in the 2012 Swanepoel Trends Report.
Michael is the founder of Professional One Real Estate, a real estate company named "One of the Most Creative Brands of the Past Decade " and a "Beta Brokerage of the Future."
Michael is a featured blogger on Inman NEXT. He also co-founded several other blogs, including P1Fran.com and MacSavvyAgent.com, and contributes to several others, including Dale Carnegie and 500CoolThings.com.
He co-founded RaiseTheBar Radio, which focuses on increasing professionalism in real estate, as well as the Raise the Bar Facebook Group, which features nearly 2,000 of real estate's leading personalities, brokers, agents and vendors.
Michael has spoken on the topics of Twitter, Social Media, branding and professionalsim in New York, San Francisco, Chicago, Las Vegas, Portland, Seattle and Atlanta as part of Inman News Real Estate Connects New York and San Francisco, the Agent Reboot Tour, REMS, the Xplode Conference and the National Association of REALTORS® annual conference.
He is one of the highest-rated public speakers on SpeakerMix.com (#1 in Detroit, #4 in Michigan).
Michael has been mentioned and or quoted in Inman News, Inman NEXT, Smart Money Magazine, AOL Real Estate, MSN.com, the Detroit News, TechSavvyAgent.com, several Swanepoel Real Estate Trends Reports, the Swanepoel Social Media Report and numerous other places.
McClure's Twitter (where he has approximately 55,000 followers) and other Social Media efforts have been used as training examples in the educational programs of the GoodLife Team, Keller Williams, RE/MAX, Coldwell Banker and Inman News, among others.
McClure is a CPA, and worked at Price Waterhouse for 10 years before entering real estate. He received a degree in Accounting from Michigan State. He lives in Plymouth, MI.