After 14 years of experience in marketing, media monitoring, and information flow management, we realized we should take one narrow marketing field and continue our professional path there.

We, the founders, have gone through an interesting professional path, resulting in the idea of the Email Marketing Room.

Taron Parsamyan founded the Armenian Marketing Club in 2010 and managed it until 2020. In 2014, he founded Actual Company LLC, which has implemented large-scale media monitoring and marketing programs in Armenia for the past ten years. Since 2016, he has had a Ph.D. degree. Since 2013, Hrant Ziroyan has been a member of the Board of Managers of the Armenian Marketing Club. Since 2014, he is the CEO of Actual Company LLC.

After being professionally realized in our country, we needed new trials.

Why Email Marketing?

Having studied marketing for many years, we realized we like email marketing. We have always thought that any marketing direction should have narrowly specialized professionals in the modern age. The basic knowledge may be the same, but technically, this is very important.

As a result, we decided to focus all our experience on email marketing. We combine business and educational projects, study the cases of other colleagues, and follow all the trends.

We have created a real email marketing room where professionals are engaged in email marketing all day long. They make new conclusions with their research and make discoveries due to projects implemented for business. Based on their own experience, they write new courses, etc. We have chosen the path of continuous improvement. We have many ideas that we will gradually implement.