PhD, Acclaimed author, Professor, Psychology Today columnist
Dr. Bobby Hoffman is the author of the critically acclaimed book "Motivation for Learning and Performance." He is an Associate Professor in the School of Teaching, Learning & Leadership at the University of Central Florida located in Orlando, Florida. He earned his PhD in Educational Psychology at the University of Nevada, Las Vegas in 2006, after a 20-year career in organizational and performance consulting working with the world's most successful companies including GE, NBC, KPMG, and the NBA. Currently, Bobby teaches a variety of classes at the graduate level in motivation, learning, cognition, and intelligence. When not writing or teaching he enjoys a vigorous bicycle ride, studying Italian, and traveling the globe in search of motivated behavior. Be sure to check out Dr. Hoffman's column on the Psychlogy Today website.