Communication professional having experience in business journalism, content creation, content marketing and public relations for the BFSI and tech industry.  Excel in strategic storytelling for brands in Finance and tech sector. My expertise include crafting compelling narratives across various platforms, managing client's PR objectives, and executing communication strategies. I've  held roles at reputable communication firms such as Veritas Reputation PR and Ketchum and The Good Edge in Mumbai, India. Proficient in data-driven storytelling, documentation and communication strategies. I possess a diverse skill set ranging from content writing to multimedia production and client servicing. My commitment to collaboration and continuous learning drives my success in the marketing and communications field. Currently working at The Good Edge Advisory in Mumbai.