Ari Meisel started three companies in the technology sector before high school. After graduating from college, Ari visited upstate New York and bought a group of 1880's cigar factories with the vision of creating luxury lofts. Ari created LEED Pro as a green building consulting business and to operate the LEED Pro Blog on green building materials which got picked up for a book called LEED Materials: A Resource Guide to Green Building. Most recently, Ari has been developing LEED certified, mixed use properties in the Hamptons through Meisel Development. In order to keep up with all of these ventures, Ari had to develop several systems and processes to make managing several ventures at nice feasible, so he co-founded Less Doing. Through his methodology of Achievement Architecture, Ari helps people optimize, automate, and outsource everything in their lives and be more effective. Ari has been featured in the New York Times, Wall Street Journal and spoke at TEDxEast.